<ul data-eligibleForWebStory="false"><li>The concept of 'productive friction' in the age of AI focuses on using challenges to spark growth and innovation.</li><li>AI has the potential to reintroduce productive friction by challenging human judgment and fostering critical thinking.</li><li>The notion emphasizes that discomfort and tension can drive growth and should not be avoided in work settings.</li><li>In reimagining work in the age of AI, the focus should return to the core ideas of creativity, purpose, and human connection.</li></ul>

Reimagining Work in the Age of AI: Back to Basics

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