Ryanair partners with DerbySoft, a global travel tech company, to offer low fare flights to OTA partners with full price transparency.
Customers booking through DerbySoft's OTA partners can access their myRyanair account without additional verification and receive flight updates directly.
This partnership benefits DerbySoft's OTA partners and customers seeking Ryanair's low fares and services.
DerbySoft is Ryanair's fourth Approved OTA aggregator partner serving European and Asian markets.
Ryanair aims to work transparently with OTAs and OTA aggregators to provide low fares without hidden mark-ups.
Customers booking through DerbySoft's OTA partners will have seamless access to their myRyanair accounts and receive flight updates.
Ryanair and DerbySoft express excitement about the partnership and aim to expand access to Ryanair's low fares on new platforms.
Ted Zhang, CEO of DerbySoft, highlights the milestone in the travel industry and the goal of making travel more interconnected.
Ryanair's deal with DerbySoft signifies an evolution in airline distribution focusing on platformization over fragmentation.
With the partnership, Ryanair aims to reshape third-party distribution and rewrite engagement rules for OTAs.
The collaboration hints at a shift in the travel tech landscape with the rise of hybrid platforms bridging air and hotel content.
The partnership aims at smarter bookings in a market demanding speed, clarity, and trust.
The deal signifies a move towards next-gen travel marketplaces where airlines play a significant role in the customer journey.
The partnership emphasizes value beyond volume, focusing on speed, clarity, and trust in bookings.
The collaboration is seen as a revolution in airline distribution and travel tech with an aim for smarter bookings.
Ryanair's partnership with DerbySoft opens new opportunities for both companies in the evolving travel industry.