<ul data-eligibleForWebStory="true"><li>Raaz Herzberg went from leading product to building a $32B marketing machine at Wiz.</li><li>Focused on making Wiz known, Herzberg's unconventional strategies led to hyper-growth success.</li><li>She leveraged domain expertise, hired for curiosity, and used AI effectively in marketing.</li><li>Her content strategy prioritized value, and she emphasized humility and deep technical content.</li><li>Lessons include solving key problems first and hiring the best talent for success.</li></ul>

SaaStr Live: How Wiz’s CMO Built a $32B Marketing Machine (Without Any Marketing Experience)

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