Samsung Electronics is in negotiations with Perplexity AI for a partnership to integrate search and assistant technologies into upcoming smartphones.
Perplexity's app may be preloaded on future Samsung devices, with its search engine embedded in the Samsung Internet browser.
The collaboration could involve integrating Perplexity's technology into Samsung's Bixby assistant and making it the default assistant in the Galaxy S26 line expected in the first half of 2026.
This deal could reduce Samsung's reliance on Google and follows Perplexity's partnerships with Motorola, introducing new features like Perplexity Labs and a voice assistant for iPhones.