Samsung is heavily promoting the AI abilities of its Galaxy S25 range as the company seeks to reinvigorate sales and fend off rivals such as Apple and Chinese competitors.
Multimodal AI agents provide interpretive skills for text, speech, images, and videos, offering more natural user interactions.
The new handsets feature Qualcomm Snapdragon's latest chip, which Samsung claims delivers a performance boost of 40% in NPU, 37% in CPU, and 30% in GPU.
The Galaxy S25 Ultra offers durable titanium and, like the other offerings in the range, uses at least one recycled material in its metal frame.
Every Galaxy S25 series device uses a minimum of 50% recycled cobalt for its battery, and the batteries are made with recycled cobalt sourced from previous Galaxy devices or discarded during the manufacturing process.
Users can activate the Gemini artificial-intelligence model developed by Google by pressing and holding the side button, and can undertake a verity of actions with a single command.
The Galaxy S25 is priced from $799, with the ultra model costing $1,299.
The new model also features upgraded camera specs, including a 50MP ultrawide camera sensor and 10-bit HDR recording.
Samsung has upgraded the user experience on its Galaxy S25 range with the introduction of Google’s Circle to Search.
The Galaxy S25 range also comes with enhanced privacy protection, thanks to “post-quantum cryptography”.