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Scientists discover how avatar gender shapes gaming behavior

  • The gender of an avatar in video games can influence player behavior, according to research from Nottingham Trent University.
  • Players who choose avatars of the same gender as themselves complete more quests and discover more locations.
  • Female avatars in action role-playing games have higher kill rates than male avatars, challenging traditional gender stereotypes.
  • Avatars can shape the gaming experience, with players who strongly identify with their avatars enjoying the game more.

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