Serene Skin is a personalized skincare solution developed as part of an Introduction to Product Design course at Rutgers University.
The design philosophy of Serene Skin focuses on addressing user pain points, such as complex routines, product combinations, sunscreen applications, and product compatibility.
The app offers intuitive interactions, guided product application processes, and meditative moments to enhance routine adherence, all refined through extensive user feedback.
Serene Skin also establishes strategic partnerships with brands and retailers, while the tier-based subscription model leverages personalized beauty insights for enhanced customer retention and product recommendations.