The Problem Slide is a crucial part of a seed stage pitch deck that is often overlooked by founders.
Crafting an effective Pain Point slide enables founders to tell a compelling story about the market need and urgency for their solution.
The slide should incorporate qualitative storytelling as well as quantitative data to highlight the problem's severity and the value of the solution.
Key recommendations for a standout Problem Slide include leading with the most acute pain, quantifying pain severity with metrics, benchmarking against competitive status quo, using visuals, and addressing user and decision-maker pain.