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Shipping Prompts, Not Code: Why Every User Will Soon Have Their Own Unique UX

  • Three key trends are driving a fundamental shift in how user interfaces work: widespread hardware acceleration, significant reduction in the size of AI models, and the importance of prompt-native teams.
  • The radical concept is to stop shipping interfaces and instead deliver capabilities and restrictions. The user's device would then generate the interface in real-time, creating only what's needed when it's needed.
  • This transition changes the software development process, requiring product managers to outline capabilities and limitations, designers to create adaptive rule systems, engineers to focus on APIs and boundaries, and data scientists to analyze interface performance across user populations.
  • The shift towards generating interfaces on-demand brings challenges and opportunities in areas like support, brand consistency, accessibility, and progressive disclosure, with the potential for bug fixes to be as simple as refreshing.
  • The concept is not far off as the necessary components already exist, prompting the question of a potential prototype within the next year.

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