<ul data-eligibleForWebStory="true"><li>Product discovery is crucial but not always necessary - skipping it can speed up product development.</li><li>Discovery is about understanding what to build through research and validation before development.</li><li>It's recommended to invest in discovery when starting from scratch, entering new user segments, or innovating.</li><li>However, skipping discovery can be justified if the feature development is faster than research.</li><li>For time-sensitive decisions, launching quickly may outweigh detailed discovery processes.</li><li>High confidence, immediate development needs, and strategic bets are cases warranting skipping discovery.</li><li>Focus on discovery for new ventures, but consider skipping when confidence is high or time is of the essence.</li><li>Strategic decisions sometimes require fast actions and risk evaluation rather than extensive user research.</li><li>Building successful companies involves a balance of user input and strategic choices.</li><li>Product discovery is essential but should be balanced with practical considerations for efficient product delivery.</li></ul>

Skipping product discovery: When it’s better to go ahead and ship

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