<ul data-eligibleForWebStory="true">Slack, launched in 2013, aims to replace email with real-time, organized communication.By 2025, it has 12 million paid users and is adopted by 65% of Fortune 500 companies.Slack's collaboration engine includes channels, integrations, and search, reducing email volume.A 2023 campaign on remote work tools went viral, boosting user numbers.Slack's success lies in simplifying team communication and centralizing work.AI in Slack automates tasks from chat analysis, blending with the user experience.PMs must ensure AI enhances workflows without overwhelming users.A six-step framework is provided for PMs to design communication-driven products.Integration risks are highlighted, showing the need for balance.Features should align with workplace trends and usage platforms.Slack's seamless collaboration through AI and integrations transforms work.The article emphasizes stealing Slack's playbook to build beloved team hubs.Readers are invited to vote on their favorite Slack features and share thoughts.Follow The Product Brief for more on building tech products efficiently and purposefully.