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Social Media Botnets – Hackers leveraging bots for large-scale attacks.
- Hackers are leveraging social media botnets for large-scale attacks, manipulating trends, spreading disinformation, and executing social engineering attacks.
- Botnets are a network of bots, automated software programs that perform tasks on the internet, ranging from benign to malicious actions.
- Social botnets refer to bots that are specifically programmed to operate on social media platforms, used to manipulate public opinion, spread fake news, launch coordinated spam campaigns or carry out social engineering attacks.
- Social botnets spread malware, harvest intelligence on targets, and spread influence on a massive scale.
- Botnet operators create fake social media profiles, link them together, and use machine learning models to generate content mimicking human behaviour.
- Types of social botnet attacks include hashtag hijacking, trend-jacking, mass posting, click/like farming and retweet storm.
- Social botnets can be monetized by selling fake followers, engagement, ad fraud, spamming/phishing, spreading malware or political influence.
- Social botnets can negatively impact your marketing efforts and damage your brand. Their impacts include manipulating social media trends, creating false narratives, and amplifying divisive content.
- Social botnets are difficult to trace as botnet operators employ techniques to evade detection.
- Researchers have developed methods, such as data mining and machine learning techniques, to detect and classify malicious social bots.
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