Spanish travelers exhibit unique travel habits by taking shorter, less frequent trips, spending cautiously, and prioritizing cultural experiences.
They are more budget-conscious compared to other European travelers, showing a preference for authentic, immersive activities at accessible price points.
Spanish travelers have a strong interest in cultural activities like tours, museums, and cultural sites, while also prioritizing experiences in their travel choices.
Despite the overall trend of fewer trips in 2025, Spanish travelers plan to maintain or even increase their travel frequency, emphasizing the importance of value-driven tourism.