In 2024, deepfake attacks surged by 244%, with a new deepfake emerging every five minutes, blurring the line between reality and digital fiction.
Celebrity-targeted deepfakes spiked by 81% in Q1 of 2025, with cases like ex-Fidelity star Anthony Bolton being featured in an AI-generated scam.
Deepfakes, powered by advanced AI like generative adversarial networks, replicate facial expressions and speech patterns, becoming indistinguishable from reality.
Regulatory frameworks are tightening, technology firms investing in detection tools, and public awareness on digital literacy being highlighted to combat the deepfake crisis and uphold authenticity in the digital age.