A naukri.com initiative
Medium
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Talk to Your Customers. Especially with Those Who Canceled…
- Understanding the reasons for customer cancellations is crucial for product growth and success.
- Customers who paid and then canceled provide valuable feedback as they had real expectations.
- Engaging with canceled customers uncovers insights to drive product improvements.
- The process involves engaging with customers, validating with data, and experimenting to iterate based on results.
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