<ul><li>Many companies ignore ways of working as a potential differentiator and assume that it springs from hiring the best.</li><li>Leaders often have only vague notions of being Agile or product-led, without understanding the nuances in between.</li><li>It is essential to assess how competitors work and identify areas where incremental improvements can be made.</li><li>Companies should focus on specific capabilities and practices that set them apart and make them stronger.</li></ul>

TBM 281: Stop Chasing Unicorns

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