Nala, an entrepreneur, invested $100,000 and six months into building her dream product but experienced no sales or interest upon launch.
Product validation is crucial for ensuring that your product meets the needs of your target market.
Validation helps differentiate your product, create a scalable business model, reduce development costs, and achieve faster time-to-market.
To validate your product, ask customers about their challenges, desirable features, willingness to pay, existing solution limitations, and pain points.