BBK Electronics owns popular smartphone brands like Vivo, iQOO, Realme, Narzo, OPPO, and OnePlus, allowing them to compete in the market under different identities.
Each brand under BBK Electronics features its own Android skin, tailored for their target audiences and marketed in different regions.
Despite the branding and software differences, many design elements and features across BBK's brands show similarities due to shared R&D and resources.
The interconnected nature of these brands within the BBK Electronics umbrella demonstrates how Android OEMs can have deeper connections than what meets the eye, potentially leading to a more cohesive market strategy.