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The Evolution of Product Management

  • The evolution of product management began in the 1930s at Procter & Gamble with the creation of the 'Brand Man' role.
  • During the post-World War II era, product managers focused on strategic planning and market research.
  • The technological boom of the late 20th century made product managers responsible for translating complex technologies into marketable products.
  • In the present day, product managers are strategic leaders driving business growth and adapting to advancements in artificial intelligence and data science.

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