<ul data-eligibleForWebStory="true">Habits that stick are aligned with your self-image ('I am a healthy person'), shaping behavior and identity.Results follow identity, emphasizing how products that create habits have lasting impact.Products that stay with users create invisible habit loops shaping behavior and identity over time.Instagram and e-commerce platforms use habit loops to influence users' digital identities and behaviors.Instagram guides users to build digital identities subtly through usernames, following, and posting.E-commerce platforms like Blinkit reinforce identity through convenience, speed, and status symbols.The habit loops in products like Blinkit train users to expect instant results and reinforce feelings of control.Great products go beyond functionality to shape user identities and behaviors through habit loops.Products like Instagram and Blinkit create emotional ties, turning behaviors into rituals and expectations.The strongest products aren't just about features; they shape users quietly and forever.