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The Irony of Managing a An Agile Product Operating Model Transformation like a Project

  • Consultancies often recommend managing transformations like a project rather than as a product, focusing on vanity metrics over product metrics.
  • Change agents driving a product operating model should emphasize behavior change and measurable customer outcomes.
  • Key indicators for success include clear product missions, hypothesis prioritization, and empowerment of product teams.
  • Treating a product operating model transformation as a product initiative can lead to stronger, more sustainable growth.

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