To land a job offer in today’s challenging market, it's crucial to be crystal clear on your value proposition, says Tessa White, a career coach with 20 years of HR experience.
Many job-seekers make the mistake of focusing on past tasks instead of demonstrating the outcomes they've achieved. White emphasizes that “the language of business is numbers,” advising candidates to highlight how they’ve solved problems in previous roles using specific data and results.
For instance, if you successfully expanded a company into new markets or improved retention rates, quantify those achievements. By clearly explaining the impact you’ve made and the skills you bring, you can stand out from the competition and negotiate for much higher pay.