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United Airlines integrates Apple’s new Share Item Location feature for AirTag
- United Airlines has integrated Share Item Location feature for AirTag into its mobile app for better customer service experience.
- Less than 1% of customers whose bags arrive later can now securely share the location of an AirTag or Find My accessory with United customer service agents through the United app for faster bag recovery.
- Apple’s Share Item Location feature enables United customers who travel with an AirTag or Find My network accessory to share the accessory's location with the airline’s customer service team to find the lost luggage.
- United’s infrastructure, training and technology investments are geared towards making travel experience better, especially when plans don’t go as expected.
- For privacy and security, the shared location will be disabled as soon as a customer is reunited with their bag and can be stopped by the customer at any time.
- Share Item Location is built on the Find My network, a crowdsourced network of over one billion Apple devices, that uses Bluetooth wireless technology to detect missing devices or items nearby, and report their approximate location back to the owner.
- United offers all customers the ability to track their bags directly in the United app, giving them peace of mind throughout the entire travel journey.
- United continuously adding game-changing innovations and policies across the airline to help customers self-serve and increase transparency.
- Apple's Find My Share Item Location Feature is available on iOS 18.2, iPadOS 18.2, or macOS 15.2.
- United is using technology like Live Activities for iPhone, real-time weather delay updates, Agent on Demand, and automatic rebooking assistance during flight disruptions directly in the app to improve their customer service experience.
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