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Visa AI Head Predicts ‘Very Fast’ Timeline for GenAI Integration

  • GenAI has the potential to transform businesses in various aspects such as customer support, risk management, and commerce.
  • Visa, with its vast transaction data, is well-positioned to leverage GenAI for new innovations in payments.
  • Visa has been a pioneer in deploying AI-based technology for risk and fraud management and has invested billions in cutting-edge technology.
  • Visa is using GenAI to improve client support, protect its ecosystem, and enhance the shopping experience through personalized recommendations.

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