<ul><li>Embrace technology: Make technology your ally by using AI, automation, CRM software, and analytics to enhance your sales process.</li><li>Adapt to your buyer: Research, ask questions, listen actively, and communicate through your buyer's preferred channels for a personalized experience.</li><li>Sell solutions, not features: Focus on how your product or service solves problems and benefits the buyer.</li><li>Be consultative, not pushy: Position yourself as a trusted advisor, educate, and respect the buyer's needs and timeline.</li><li>Collaborate with your team: Work with marketing, customer service, and others to enhance your sales efforts, and continuously learn to stay competitive.</li></ul>

What are the top sales skills to learn in the era of AI and automation?

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