KTLO, which stands for “keeping the lights on,” is about maintaining a business's core services and operations.KTLO in product management involves ongoing efforts to support a digital product's functionality.It covers aspects like bugs, maintenance, and technical debt to ensure users benefit from the product.KTLO activities include customer support, system maintenance, data management, and bug fixing.KTLO is crucial in various contexts like project management and IT operations to maintain infrastructure.Balancing KTLO with innovation is a challenge for product managers, who need to focus on both product maintenance and new opportunities.Strategies to balance KTLO include dividing tasks, dedicating team members, allocating specific time, and minimizing tech debt.Reducing KTLO work involves practices like solid test coverage, managing tech debt, and encouraging code improvements.Maintaining a separate KTLO budget can aid in resource allocation and strategic planning.Product managers should focus on objectives rather than prescriptive feature roadmaps to minimize KTLO and achieve strategic goals.