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What I Learned this Week as a Budding Product Manager

  • The 3X Framework by Kent Beck is a strategic approach to managing products or business initiatives based on their lifecycle stages: Explore, Expand, and Extract.
  • Blockbuster's decline exemplifies the consequences of failing to apply the 3X Framework, as it disregarded emerging technologies like digital streaming and stuck to its traditional model of physical video rentals.
  • The Explore phase involves experimenting with new ideas and innovations, while the Expand phase focuses on scaling successful concepts to a wider audience.
  • The Extract phase involves optimizing value from mature products, but businesses must be careful not to neglect reinvestment in exploration and innovation.

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