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What Spotify Taught Me About Strategy, AI, and User Experience

  • Spotify faces challenges such as providing bad recommendations and relying heavily on ads and subscriptions for revenue.
  • Issues with user experience include buggy playback, repetitive songs, and unwanted podcasts.
  • Proposed solutions include using smarter machine learning, dynamic pricing, and improving system stability.
  • Recommendations also involve redesigning Spotify's user flow, leveraging ML engines like Vertex AI, and moving towards a retrieval and re-ranking approach.

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