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What’s in your stack: The state of tech tools in 2025
- The results of a large-scale Stack Survey by Lenny Rachitsky suggest some exciting trends to expect in the tech world. The survey draws from 6,500+ participants with 50% being in the product area. Some key highlights are rapidly emerging AI-native development environments such as Cursor and other tools like vO, Bolt, and Replit that quickly gain popularity over traditional coding tools. ChatGPT is the most significant shift in the product team tool stack, used by 90% of respondents. Second, Slack is the dominant tool for communication, used by 72% of participants. Third, Jira tops the project management list but is quickly losing to Linear, used by 10% of participants, for its user experience. 97% of designers use Figma as their primary design tool while Canva is catching up and rising in popularity for non-designers.
- Notion is playing a clever game and gaining traction as a CRM, project management, and documentation tool. Google Docs is still a go-to for collaboration, but Notion is catching up. The analytics battle is becoming a few power players vs. an army of the Davids, among which is Tableau, Looker, Amplitude, and Mixpanel. HubSpot has stepped in Salesforce’s gap with its more accessible and intuitive UI. Miro remains the leader, but its dominance in virtual whiteboarding is being challenged by newcomer FigJam. Slack is at par with Zendesk, which dominates the customer support landscape. Finally, Gmail still stands second in overall popularity rankings, but Typeform is climbing up by reimagining a tired survey format.
- With AI tools becoming essential and as ubiquitous as having a laptop, respondents are increasingly willing to sacrifice deep functionality for tools that are easier to use and offer creative flexibility in traditional spaces, from whiteboarding to presentations. Savvy teams and individuals are mixing and matching tools within the same space, choosing the perfect one for each nuanced context and need. As shiny object syndrome is impossible to avoid, people in tech are always on the lookout for better tools that offer the perfect mix of features and usability.
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