<ul data-eligibleForWebStory="false">Furniture brands are increasingly shifting from traditional photoshoots to digital visualization using CGI specialists.This transition enables faster, more flexible, and cost-effective methods of showcasing products through virtual showrooms and animations.The use of 3D product animation allows for detailed, interactive presentations of furniture that are difficult to capture in static images.This shift not only saves costs and time but also aligns with sustainability goals by reducing emissions from traditional photoshoots.