Reddit's community-driven model addresses challenges faced by traditional online platforms such as overwhelming content noise, lack of niche communities, and high user churn.
Key product features like the upvote & downvote system, subreddits, karma system, and anonymous/pseudonymous identity contribute to the success of Reddit.
Reddit demonstrates high user engagement, with users spending an average of 34 minutes per day on the platform and a growing user base of over 60 million active users in the U.S.
Reddit's revenue model, including targeted advertising, premium subscriptions, and microtransactions, has the potential to approach $1 billion in revenue by 2025.