<ul data-eligibleForWebStory="false"><li>The article discusses how modern digital contracts are designed to overwhelm users and not inform them, leading to a lack of real choice in data privacy.</li><li>Behavioral data collected from individuals is referred to as behavioral gold and is sold in real-time auctions to various entities such as advertisers, marketers, and insurance companies for targeting purposes.</li><li>Artificial intelligence algorithms analyze behavioral data to predict and influence individual actions, impacting spontaneity and control.</li><li>The article emphasizes that individuals should recognize the power of their data and be cautious about giving it away, as it contributes to a system that treats them as products rather than people.</li></ul>

“Your Privacy Was Never Yours” — The Data Heist of the Century

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