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Zigging vs. zagging: How HubSpot built a $30B company | Dharmesh Shah (co-founder/CTO)

  • Dharmesh Shah is the co-founder and CTO of HubSpot (currently valued at $30 billion) and one of the most fascinating founders I’ve ever met.
  • Acknowledge your strengths and limitations candidly.
  • By adopting a systematic and data-driven approach to preparing and delivering presentations, you can effectively refine your skills and increase your impact as a speaker.
  • Treat your company culture like a product, where your employees are the customers.
  • HubSpot uses a “flashtag” framework to convey the strength of feedback.
  • HubSpot uses the “debate, decide, unite” framework for consensus-based decision-making.
  • HubSpot recognized that SMBs often face complexity in managing multiple tools and workflows, so HubSpot simplified their lives with an all-in-one platform.
  • Champion simplicity amid complexity.
  • Employ the 4P framework when assessing new ventures for informed decision-making:
  • The potential of AI.

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