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Startup News
TheStartupMag
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Service Marketing Tips for Business Success in 2024: Expert Strategies
- Embracing technology and personalizing customer interactions are key strategies for successful service marketing in 2024.
- Businesses can leverage social proof by showcasing customer reviews and testimonials on their website and social media.
- Data analytics helps understand customer behaviors and preferences, allowing businesses to tailor their services effectively.
- Offering value-added services and improving customer experience are crucial for business success in service marketing.
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ISN
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FirstCry's parent Brainbees Solutions completes GST inspection
- FirstCry's parent Brainbees Solutions completed a four-day GST inspection.
- The inspection focused on discrepancies in GST returns over four financial years.
- Brainbees paid Rs 1.74 crore to address the discrepancies.
- The inspection did not disrupt the company's business operations.
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VIE Stories
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eSanchari.com: Redefining Holiday Planning with an All-in-One Ticket Booking Solution
- eSanchari.com is revolutionizing holiday planning with an all-in-one ticket booking solution.
- The app combines diverse activities and unique experiences into a single platform.
- Travellers can book water sports, nightlife, self-driven car rentals, and more.
- eSanchari.com supports local service providers and aims to expand its offerings.
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ISN
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NetApp India appoints Vasanthi Ramesh as New Managing Director
- NetApp has promoted Vasanthi Ramesh to Managing Director of its India operations.
- In her new role, Ramesh will oversee strategic initiatives to drive innovation and growth in the region.
- She will continue to serve as Vice President of Engineering, Unified Manageability Framework.
- Ramesh's appointment aims to strengthen NetApp's collaboration with industry organizations and enhance the company's visibility in India's tech ecosystem.
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Startup Pedia
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Chennai Best Friends Building a ‘Zomato’ for Salons to Disrupt the Beauty & Wellness Industry
- Barberaa, an online aggregator of salons in Chennai, is aiming to disrupt the salon ecosystem in India by creating India's first “Zomato” for salons and spas.
- The Barberaa app, which is a B2C product, has 375 salons enlisted, and 15+ franchisees working with them in Chennai. And Barberaa's B2B service is helping salons along with digital bookkeeping.
- With Barberaa, customers can choose salons, compare prices, select their favorite stylist, and book appointments from the comforts of their homes while getting the best offers in town. They can book an appointment in less than 60 seconds and rebook in less than 30 seconds through Barberaa.
- Chirag V, the co-founder and CEO of Barberaa, shared in an interview that Barberaa's vision is to be an integrated one-stop platform for salons and spas, helping customers across India and providing a bunch of other verticals they are aiming to tap into.
- The two friends turned co-founders put efforts into building an ecosystem like Zomato. A creative platform where salons can showcase the price, communicate the amenities they provide so that clients can find them based on location, popularity, and the offers they are looking for.
- The company has two offerings: (1) a B2C product with 375 salons enlisted and 15 + franchisees working with them in Chennai, and (2) a B2B service that helps salons with digital bookkeeping.
- Salons that want the 360° Management Software can get it. Of course, salons that only want online bookings can simply go with appointment services.
- Barberaa raised two rounds of funding to fuel the business and is open to raising more funds and actively fundraising. It is also aiming to expand its business to Bengaluru.
- Chirag V suggests aspiring startup founders find a good mentor to guide them through the process, find a co-founder to push through and be consistent, and never give up!
- Barberaa is offering 40% off to clients on its listed salons and spas and aims to ease the accounting process for salon owners. They wanted to digitalize operations through their simple management software.
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Inc42
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Swiggy Bulks Up Leadership; Eyes Wider Services Play
- Swiggy has expanded its leadership team ahead of its stock market debut, making two senior-level appointments.
- Former Flipkart executive Shalabh Shrivastava is appointed as senior vice president of Driver Org to optimize Swiggy's delivery fleet.
- Hari Kumar G is appointed as senior vice president and chief business officer of Swiggy Instamart to strengthen the company's position in the quick commerce space.
- The appointments are part of Swiggy's strategy to scale operations, boost delivery service, and fuel growth in food delivery and quick commerce verticals.
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Medium
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Open Banking: Unlocking the Next Wave of FinTech Innovation
- Open banking has the potential to improve financial inclusion by providing new ways to demonstrate creditworthiness through alternative data.
- Lenders can access real-time financial data to assess credit risk more accurately, enabling faster loan approvals and fairer rates for consumers.
- The regulatory environment for open banking varies by region, with Europe's PSD2 directive leading the way.
- Startups focusing on using alternative data sources to offer credit and financial services to underserved populations have growth potential and positive social impact.
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Medium
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Crowdfunding in Nigeria: Empowering Dreams!
- Crowdfunding is emerging as a popular way of raising capital for businesses and entrepreneurs in Nigeria.
- This article discusses the different types of crowdfunding available and how they work.
- Reward-based crowdfunding is a popular type that offers backers rewards for their support.
- Equity-based crowdfunding allows backers to acquire a financial interest in the company they invest in.
- Debt-based crowdfunding involves Start-ups connecting with lenders and promising to repay with interest within a specific timeframe.
- Donation-based crowdfunding involves donations from a community of supporters, with donors not expecting any financial returns or rewards.
- Examples of crowdfunding platforms in Nigeria include Farmcrowdy, Chaka, and Borno Flooding Trust Fund.
- Smartphones and social media have made it easier for entrepreneurs to access vast networks of potential investors and expand the pool of investors beyond the traditional circle.
- Crowdfunding helps foster a culture of networks, innovation and business-oriented guidance between investors and start-up businesses.
- Overall, crowdfunding has become an essential tool for early-cycle businesses looking to raise capital and expand their network of investors.
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TheStartupMag
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How to Estimate Office Moving Costs in Beverly Hills: What You Need to Know
- Estimating office moving expenses typically range from $1,000 to $30,000, depending on factors such as office size, distance, and required services.
- Professional packers and movers in Beverly Hills can provide accurate quotes based on your specific requirements.
- It’s crucial to factor in hidden office moving expenses like temporary storage, IT setup, and employee productivity loss during the transition.
- Proper planning is crucial for a successful office relocation in Beverly Hills.
- A well-organized move minimizes disruptions and ensures a smooth transition to your new space.
- Evaluate your current office size in square footage.
- On average, businesses can expect to pay $1-2 per square foot for moving expenses.
- Transportation costs depend on the distance between the old and new locations.
- Many office moves require specialized services that can significantly affect the budget for office moving expenses.
- Planning ahead and obtaining multiple quotes can help ensure a smooth, cost-effective relocation process.
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SiliconCanals
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The Hague-based Bubty secures an additional €3M to help companies mitigate freelancer misclassification risks
- The Hague-based Bubty has raised an additional €3M in seed funding from existing investors.
- The funds will be used to accelerate growth and scale Bubty Services globally.
- Bubty offers a Freelance Management System (FMS) that helps companies manage compliance and reduce the risk of freelancer misclassification.
- The new service, Bubty Services, ensures companies follow local laws when hiring freelancers and independent contractors.
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Yourstory
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Image Credit: Yourstory
Unicommerce to acquire ecommerce technology platform Shipway
- Ecommerce enablement SaaS platform Unicommerce is acquiring Shipway, an ecommerce technology firm.
- Unicommerce plans to acquire a 42.76% stake in Shipway for Rs 68.4 crore and secure the remaining stake within a year.
- With this acquisition, Unicommerce will expand its product portfolio to include courier aggregation, shipping automation, and returns reduction.
- The acquisition will enable Unicommerce to offer an integrated marketing platform with AI-driven tools and expand its services to Shipway's clients.
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ISN
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Algorand Foundation invests in 5 startups from the Inaugural Startup Lab Program at T-Hub
- Algorand Foundation invests in 5 startups from the Inaugural Startup Lab Program at T-Hub.
- The startups are building blockchain applications for supply chain management, product authenticity and traceability, cross-border trade, and project finance.
- The Startup Lab program provides technical support, business mentorship, and funding to emerging Web3 startups.
- The selected startups include LW3, FilmFinance, Automaxis / FDP Connect, Astrix, and ARVO.
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Yourstory
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Image Credit: Yourstory
Awfis posts Rs 38.67 Cr profit in Q2 FY25 as revenue surges 40%
- Co-working space provider Awfis Space Solutions reported a 40.46% surge in revenue to Rs 292.38 crore in Q2 FY25.
- Awfis recorded a net profit of Rs 38.67 crore in the latest quarter, compared to a loss of Rs 4.34 crore in Q2 FY24.
- Expenses for Awfis rose by 30.85% YoY to Rs 287.29 crore, primarily due to increased sub-contracting, employee, and operational costs.
- Approximately three-fourths of Awfis' revenues in Q2 came from giving co-working space on rent and allied services, which saw a 43% increase in revenues quarter-on-quarter.
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Inc42
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Unicommerce Acquires 42.76% Stake In Shipway
- Ecommerce SaaS company Unicommerce has acquired a 42.7% stake in ecommerce shipping solutions provider Shipway for INR 68.4 Cr.
- Unicommerce plans to acquire a 100% stake in Shipway within a year via a merger or stock swap.
- The acquisition allows Unicommerce to expand its solutions into courier aggregation, shipping automation, and returns reduction.
- Shipway's marketing solution 'ConvertWay' will enable brands to undertake SMS and WhatsApp marketing campaigns.
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