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Startup News
Inc42
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Can FREECULTR Outpace Jockey In India’s Fast-Growing Innerwear Segment?
- FREECULTR, a direct-to-consumer (D2C) innerwear brand, aims to compete with established brands like Jockey in India's growing innerwear segment.
- Founded in 2020, FREECULTR offers high-quality, sustainable, and ultra-soft innerwear designed for both men and women.
- The brand's use of bamboo and organic cotton blends, along with meticulous stitching, durability, and breathability, sets it apart in the market.
- FREECULTR aims to achieve a revenue of INR 40 Cr in FY25 and plans to expand into offline retail and international markets in the coming years.
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Inc42
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145
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Govt Preps Ola-Uber Rival, Abound Nets $14 Mn & More
- The Indian government is preparing to launch its ride-hailing service called Sahkar Taxi, posing a potential challenge to Ola and Uber by offering drivers 100% earnings retention.
- The zero commission model of Sahkar Taxi may attract drivers away from Ola and Uber, but customer loyalty remains a key hurdle in challenging the duopoly.
- Success for Sahkar Taxi hinges on developing a reliable tech infrastructure, scaling fleets, and ensuring a competitive customer experience.
- Abound, a cross-border financial solutions startup, secured $14 million in a seed round led by NEAR Foundation to facilitate seamless transactions for the Indian community in the US.
- Cult.fit has enlisted Axis Capital, Jefferies, Goldman Sachs, and others for its upcoming INR 2,500 crore IPO, aiming for a valuation of INR 17,132 crore.
- JioHotstar recently reached 100 million subscribers following its merger with JioCinema, attributing the growth to strategic pricing and telecom partnerships.
- Reliance-funded JFS invested INR 1,000 crore in its NBFC arm, Jio Finance Limited, to support its home loan and mutual fund-backed loan offerings.
- MobiKwik reported a fraud case where a former employee allegedly altered merchant details to siphon off INR 1.26 crore, leading to legal action and the employee's arrest.
- The Delhi HC is set to hear the trademark infringement case between Tesla and Tesla Power India on April 15 after unsuccessful mediation attempts.
- 2 AM VC announced the launch of its second fund to invest in 30 Indian startups across various sectors like consumer tech, fintech, and AI.
- Beyond Appliances, focusing on smart kitchen solutions, aims to disrupt the market with AI-powered chimneys and hob-top stoves, competing against established brands with innovative features and data-driven strategies.
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Inc42
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How The Artment Is Making Luxury Décor Affordable For India’s Style-Conscious Consumers
- The Artment is a home décor brand founded by Aditya Agarwal and Aanchal Agarwal in 2019.
- The Artment offers globally inspired, design-forward décor at affordable prices, bridging the affordability gap in the artistic home décor segment.
- The brand operates primarily through a strong online presence and has achieved rapid growth in revenue, with a surge of 200% from FY23 to FY24.
- The Artment plans to establish 'Ombre' as a leading artistic furniture sub-brand by 2026 and is expanding into offline retail to tap into the premium home décor market.
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Yourstory
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4
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Unlocking consent-based data sharing; Backing AI startups with India connect
- India's quick commerce sector dominated online grocery orders last year, contributing to the growth of the e-retail market with a $60 billion surge expected.
- Increased smartphone usage in India has boosted digital channels like Instagram, YouTube, and Netflix, surpassing television in the media and entertainment sector.
- Coffee prices for brands like Lavazza and Nestle may see a significant hike due to an increase in arabica coffee prices.
- Equal, an identity verification aggregator, aims to simplify financial data sharing by offering KYC solutions and consent-driven data sharing.
- Country Delight, Abound, and Mila Beaute received funding amounts of $25M, $14M, and $2.16M respectively in different rounds.
- NuVentures, a VC firm, launched a $75 million fund to support AI startups with a strong India connection, focusing on AI, SaaS, and consumer tech.
- Digital creators shared insights at SheSparks 2025, emphasizing authenticity and personal storytelling to connect with audiences.
- Intel will see three board members step down, the US plans to impose 25% tariffs on foreign-made cars, and NVIDIA's CoreWeave Inc. is downsizing its IPO.
- Cellophane was originally created in 1908 to protect tablecloths from wine spills.
- For feedback on the newsletter, contact [email protected]. To receive the newsletter or view past editions, visit the YourStory website.
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Inc42
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432
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KRAFTON Increases Stake In Nautilus Mobile To 75% With INR 118 Cr Investment
- South Korean gaming giant KRAFTON's India arm has increased its stake in Nautilus Mobile with an investment of INR 118 Cr ($13.7 Mn).
- With this, KRAFTON now holds a controlling stake of 75% in Nautilus Mobile, the creator of the 'Real Cricket' game.
- KRAFTON India plans to continue investing in Indian gaming startups as part of its expansion strategy, aiming to capture a significant share of the market.
- The Indian gaming sector generated approximately $3.8 Bn in revenue in fiscal year 2023-24.
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TechCrunch
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Krafton acquires controlling stake in Indian gaming studio Nautilus Mobile for $14M
- Krafton, the South Korean gaming giant, has acquired a controlling stake in Nautilus Mobile for $14 million.
- Nautilus Mobile is a popular Indian gaming studio known for its Real Cricket franchise.
- The deal allows Krafton to strengthen Nautilus's mobile cricket games and explore new genres.
- India's mobile gaming market is growing rapidly and Krafton sees it as a promising market.
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Yourstory
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'Yakshagana was once a men's stage, women were rare exceptions': Priyanka K Mohan
- Yakshagana, a traditional dance form from coastal Karnataka, was historically male-dominated.
- Women artists, such as Priyanka K Mohan, have been pioneering their entry into Yakshagana.
- Mohan faced challenges from her own family, who discouraged her from pursuing Yakshagana.
- Mohan co-founded Tvarita Arts Collective India to preserve endangered indigenous art forms.
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Dev
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48
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Burnout, Side Projects & Slippers: Let's Talk About The Dev Struggle
- Skyler, a full-time software engineer, shares his struggle of balancing work, personal life, and creative projects.
- He discusses the challenges of burnout and the search for shortcuts like supplements, energy drinks, and nootropics.
- Skyler emphasizes the importance of discussing the personal side of being a programmer and aims to start a series on dev.to.
- He shares his own project, Hackrabbit, focused on helping developers stay energized, hydrated, and focused without crashing.
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Economic Times
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308
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End trip for BluSmart? Behind the EV ride-hailing company’s deepening crisis
- The EV ride-hailing company BluSmart is facing a deepening crisis.
- BluSmart's daily rides on its platform have fallen to less than half compared to its peak last year.
- Gensol Engineering, which leased out around 3,000 EVs to BluSmart, is looking to sell these cars to repay its debt.
- BluSmart is also facing challenges from its rivals, with Uber showing interest in acquiring its assets, and Rapido offering incentives to BluSmart drivers.
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Siliconangle
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Hakimo secures $10.5M in new funding and launches autonomous AI security agent
- Hakimo Inc. has raised $10.5 million in new funding and launched AI Operator, an autonomous security agent.
- AI Operator monitors existing security hardware, detects threats in real time, and executes response protocols.
- The service combines computer vision and generative AI for anomaly detection and issuing real-time warnings.
- Hakimo's funding round was led by Vertex Ventures Management and Zigg Capital, bringing total funding to $20.5 million.
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Medium
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322
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How to find your next AI startup idea when everything seems possible
- The article discusses a mental model called the Critical Frequency Matrix to identify valuable AI startup opportunities within enterprises.
- It categorizes enterprise tasks based on frequency and criticality to create a simplified fingerprint of the business.
- Tasks that are low-frequency and high-criticality, like major corporate pivots or crisis management, are where human leadership shines over AI automation.
- High-frequency, high-criticality tasks offer market opportunities but pose challenges for AI agents, requiring near-perfect reliability and accuracy.
- Low-criticality, high-frequency tasks, such as routine customer support inquiries, are ideal for automation through AI systems.
- Low-frequency, low-criticality tasks offer potential through generalized AI assistance but require exceptional adaptability and intelligence.
- The market value of automating a task increases with frequency and criticality, with tasks being more valuable when they are both frequent and essential to the business.
- The article suggests focusing on tasks that cause constant pain as they may hold higher business value than solving episodic pain.
- The framework helps investors focus on enterprise value and identifies areas with potential for new AI-native ventures.
- It provides a checklist for building an AI-native startup and emphasizes the importance of addressing interconnected tasks effectively.
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Gritdaily
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203
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How Kinisium’s New SafeAlert Secures Your Home from Within
- The Kini SafeAlert by Kinisium is an innovative product that enhances home safety by providing real-time motion detection and alerts.
- It offers peace of mind by sending alerts to your phone if it has been moved or tampered with.
- The Kini SafeAlert can be used to secure household items like gun safes, medicine cabinets, alcohol cabinets, and valuables.
- It also helps gun owners meet requirements under CAP (Child Access Prevention) laws, promoting responsible gun ownership and storage practices.
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TheSixthAxis
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Ubisoft and Tencent create new subsidiary just for Assassin’s Creed, Rainbow Six & Far Cry
- Ubisoft has created a new subsidiary to focus on Assassin's Creed, Rainbow Six, and Far Cry franchises.
- Chinese conglomerate Tencent has invested €1.16bn to acquire a roughly 25% minority stake in the subsidiary.
- The new subsidiary will manage existing games and oversee the development of new games in these franchises.
- Ubisoft aims to strengthen its balance sheet, create unique ecosystems, and enable long-term growth and success for the franchises.
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Inc42
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150
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[Update] Temasek’s Fullerton Acquires Majority Stake In Lendingkart
- Temasek-owned Fullerton Financial Holdings (FFH) has acquired a majority stake in Lendingkart, an MSME-focussed lending tech platform.
- RBI has granted its approval for the deal, which saw FFH invest INR 252 Cr in Lendingkart as part of its Series E round.
- The acquisition will strengthen Lendingkart Group's long-term growth prospects and provide deeper financial flexibility to support sustainable growth.
- Fullerton's strategic support will help Lendingkart expand its lending capacity and increase loan disbursals to help small businesses thrive.
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TechCrunch
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220
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Certification platform Certiverse nabs $11M Series A led by Cherryrock
- Certification platform Certiverse raised an $11 million Series A led by Cherryrock Capital.
- Founded in 2023, Certiverse allows organizations to develop certification exams at a lower cost than traditional methods.
- Certiverse works with companies such as The Linux Foundation and HashiCorp.
- The funding will be used to add more automation and scale the platform to onboard new clients and partners.
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