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Best Startup Color Palette Ideas in 2025

  • Looking for startup color palette ideas to make your startup stand out in 2025?
  • If you’re running a tech startup (like an AI app or SaaS platform), color palette ideas for startups that rely on Electric Blue and Silver Gray are the perfect choice.
  • For startups in the sustainability sector (like organic products or renewable energy), color palettes for startups 2025 that use Emerald Green and Natural Beige are the most appealing.
  • For e-commerce startups (like a fashion store or digital products), color palette ideas for startups that rely on Neon Purple and Sunny Yellow will captivate younger audiences.

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Behind the Billion Dollar Platform Build

  • Caldwell Money™ is now official, with the trademark, domains, and logo confirmed.
  • The founder is committed to transparency and building the platform in plain view.
  • The emphasis is on community ownership, open-source technology, and fair affiliate pay.
  • The platform aims to showcase the power of a Black woman building and empowering others.

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How Sneaker Resellers & D2C Brands Are Cashing In On India’s $6 Bn Boom

  • Sneakers have a rich history dating back to Liverpool Rubber Company's plimsolls in 1830, evolving into a cultural phenomenon driven by exclusivity and brand prestige.
  • India is experiencing a sneaker revolution with a new generation considering sneakers as an extension of personal identity.
  • The sneaker market in India is projected to grow from $3.8 Bn in FY24 to $5.9 Bn in FY32, with a CAGR of 5.45%.
  • Sneakers are no longer just about aesthetics or comfort; they reflect the personalities of wearers and have become aspirational products and status symbols.
  • Sneaker reselling marketplaces like Find Your Kicks and Hustle Culture have seen significant growth, bridging the gap between buyers and sellers in the secondary market.
  • CDC and Find Your Kicks operate through different models, facilitating transactions between buyers, sellers, and businesses, ensuring authenticity and trust in the resale market.
  • Major brands like Nike and Adidas have made their products more accessible, impacting sneaker resellers who are now diversifying into selling apparel and fashion accessories.
  • Homegrown D2C sneaker brands are emerging in India to meet the growing demand, focusing on personalization and local adaptation.
  • Investors are showing interest in backing homegrown sneaker brands, while reselling culture may face challenges due to low margins and counterfeit product issues.
  • The Indian sneaker market is poised for significant growth, creating opportunities for more reselling platforms and local sneaker brands.

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Yourstory

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What students can learn from DeepSeek’s build process

  • In the fast-paced world of AI development, the release of High Flyer's R-1 model from DeepSeek marked a significant milestone, offering comparable performance to OpenAI at a fraction of the cost.
  • R-1's emphasis on accuracy over speed in problem-solving presents valuable lessons for students, highlighting the importance of analytical thinking and meticulous reasoning.
  • The model's ability to self-correct and improve based on feedback mirrors essential learning principles, advocating for transparency and continuous refinement.
  • Unlike traditional models reliant on memorization, R-1 learns through reinforcement, adapting and evolving from its own past behavior to enhance performance.
  • DeepSeek's collaborative approach in designing R-1 showcases the power of distributed specialization, optimizing tasks across sub-models for efficient neural network operations.
  • The innovative strategies employed in R-1's development serve as a source of inspiration for educators and students, emphasizing the value of thoughtful design and decision-making frameworks.

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Ola Electric In Hyper Delivery Mode, Scapia Bags $40 Mn & More

  • Ola Electric is piloting Hyper Delivery service with same-day registration and delivery starting in Bengaluru, aiming for a pan-India rollout this quarter.
  • The company plans to automate registration processes to eliminate middlemen and reduce delivery times to 3-4 days in Q1 FY26 from 12 days in Q4 FY25.
  • Despite registering 3.44 Lakh units in FY25 and capturing a 30% market share, Ola Electric faced challenges in March due to contract renegotiations, trailing behind legacy players.
  • Ola Electric's mounting losses, regulatory issues, and stock price decline pose challenges, but the Hyper Delivery mode is a positive step towards improving operations.
  • Scapia, a travel-focused fintech startup, secured $40 Mn in Series B funding, offering co-branded credit cards with zero-forex markup and domestic lounge access.
  • Samara Capital's $2 Bn investment strategy focuses on high-growth sectors, acquiring controlling stakes to drive growth and value creation alongside management teams.
  • Kissht, a digital lending startup, eyes a $225 Mn IPO, with ICICI Securities, UBS Securities, and Motilal Oswal selected as bankers, targeting a valuation of up to $1.1 Bn.
  • Various funding and investment updates include ZeCa Capital's INR 150 Cr fund for cleantech startups, DevX re-filing its DRHP with an increased fresh share issue, and Flipkart's marketplace arm receiving $379 Mn.
  • Tonbo Imaging raised INR 175 Cr in a Series D pre-IPO round, while Zomato received respite as NCLT dismissed an insolvency petition for non-payment of dues.
  • Kiko Live, a startup digitizing local retailers via ONDC and B2B/D2C tools, aims to help kiranas compete against quick commerce giants by focusing on improving operational efficiency and digitization.

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Internship Insights: Stories by Adriel Low, Deputy Chief Operating Officer of Fu Yu Corporation

  • Fu Yu Corporation is a leading plastic manufacturing company undergoing a complete transformation.
  • They specialize in precision plastic injection moulding for various sectors, including consumer, medical, and automotive.
  • Fu Yu collaborated with NUS MSVC interns on innovation and sustainability projects, such as improving automation and reducing carbon footprint.
  • The NUS MSVC programme offers an Innovation and Enterprise Internship, providing companies with fresh perspectives and innovative ideas.

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Yourstory

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Tariffs to spark biz in India?; Creating studio-quality ads with tech

  • Donald Trump's tariffs have caused turmoil in the US stock market, leading to concerns of an economic slowdown.
  • Despite facing a 26% import tariff, India's pharmaceutical sector remains competitive.
  • India's manufacturing sector could benefit from Trump's reciprocal tariffs, especially in biotechnology, electronics, and other industries.
  • Startup ecosystem, including VCs, sees potential for growth in India's manufacturing sector due to the tariffs.
  • Hypergro.ai offers AI solutions for creating high-quality ads at reduced costs and time, catering to the digital advertising needs of brands.
  • Zoho Corp reveals its vision for AI with upcoming foundational models aimed at advancing artificial intelligence technology.
  • Volvo Cars plans to increase production in the US in response to the 25% US tariff on global autos.
  • Denmark was the first country in Europe to abolish the slave trade in 1792.
  • US crypto stocks declined after Trump's new tariffs, heightening global trade tensions.
  • TikTok faces a deadline to find a non-Chinese buyer to avoid a ban in the United States.

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Day 52: MVP vs. MP

  • Moving fast and launching quickly is important in the industry, but it should have minimum value to stick.
  • Releasing products with insufficient value proposition leads to low retention.
  • Creating a Minimum Product (MP) in a few hours using non-coding tools might not be enough.
  • Building a Minimum Viable Product (MVP) in a motivated, hard-working team with recent AI tooling can be done in a month.

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Lights, camera, AI: This startup helps advertisers create studio-quality ads with AI

  • Hypergro.ai offers AI-driven solutions to help advertisers create high-quality ads quickly and cost-effectively, leading to increased engagement and conversions.
  • The startup's platform, with an investment of Rs 60 lakh, enables brands to make personalised, data-driven decisions for marketing promotions in the short video space.
  • Hypergro's offerings include various AI technologies like AdGen AI, AdGPT, Audience AI, Image Fusion AI, and Adlytics AI for streamlined ad production and performance tracking.
  • The company has over 140 paid clients and 65 subscription-based clients, offering monthly subscriptions at Rs 50,000 and assisting in influencer collaborations.
  • By leveraging AI and deep analytics, Hypergro creates dynamic video ads, transforms static images into videos, and tracks campaign performance across platforms.
  • Partnered with tech giants like Google, Meta, and OpenAI, Hypergro utilizes both open-source and proprietary language models for efficient content generation.
  • The startup, founded in 2022, has secured Rs 7 crore in pre-Series A funding, aiming for international expansion and enhancing its hyper-personalised video generation engine.
  • Hypergro faces challenges regarding AI-generated content skepticism but focuses on maintaining data privacy, compliance, and brand-specific AI training to build trust.
  • The company targets a revenue of Rs 20-30 crore by FY26, emphasizing AI research and team expansion for enterprise growth and global market integration.
  • Overall, Hypergro.ai's AI-infused approach aims to revolutionize digital advertising by providing efficient, cost-effective, and personalized solutions for brands.

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Want to Make More Money in 2025? Start One of These 6 Businesses

  • In 2025, chat sales are on the rise, with great potential for profitability.
  • Businesses that focus on chat sales can achieve gross margins of 40% to 50%.
  • The future of sales involves making large profits through chat-only interactions, without the need for sales calls or final sales.
  • Starting a business focused on chat sales can be a lucrative venture.

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Solartech startup Aerem raises Rs 100 crore in round led by Japan-based UTEC

  • Solartech startup Aerem has raised Rs 100 crore in a funding round led by Japan-based venture fund UTEC.
  • The funds will be used for expanding operations across India, improving solar financing and marketplace solutions, strengthening the end-to-end platform, and diversifying the lending portfolio.
  • Aerem has facilitated setting up over 800 MW of solar capacity across India, financed more than 800 projects, and established a network of over 2,000 installation partners.
  • The company plans to expand into eastern and southern India, enabling solar adoption while supporting local businesses.

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Embrace Your Worth: The Power of Letting Go and Not Forcing What Isn’t Meant for You

  • Letting go is an act of profound self-love and respect.
  • Establishing boundaries is crucial when someone disrespects your time and energy.
  • Redirect the energy spent on forcing things into self-care and personal growth.
  • Letting go creates space for new opportunities and relationships that align with your values and needs.

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Male Excel: Revolutionizing Men’s Health and Hormone Therapy

  • Male Excel is a clinic that focuses on preventative healthcare in the area of men's health and hormone replacement therapy.
  • They offer comprehensive hormone replacement therapies, including testosterone injections, creams, and gels, as well as thyroid optimization, to improve energy, strength, and overall well-being.
  • Their approach involves developing bioidentical hormone solutions that closely imitate the body's natural rhythms, providing long-term benefits rather than just temporary relief.
  • Male Excel provides the convenience of telehealth, allowing members to receive testosterone injections at home and have continuous monitoring through a telemedicine platform.

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How to Build a Thriving Wellness Business in 2025 with Sisel International

  • The health and wellness industry is booming in 2025, driven by a trend towards natural, science-backed products for overall well-being and longevity.
  • Entrepreneurs have a lucrative opportunity in the trillion-dollar global wellness market, especially through network marketing models like Sisel International.
  • Sisel International stands out with its focus on holistic health and commitment to science-backed wellness solutions.
  • The company's products are formulated using advanced chemistry, bioavailability, and are free from harmful chemicals.
  • Sisel International's success lies in its innovative product line that enhances energy, promotes immune health, and supports overall well-being.
  • Tom Mower Sr.'s legacy at Sisel International is characterized by a dedication to non-toxic, science-driven wellness solutions and empowering entrepreneurs.
  • Partnering with Sisel International offers a low-risk, high-reward business model with exclusive products and comprehensive support for entrepreneurs.
  • Digital marketing plays a crucial role in scaling a home-based wellness business, allowing for global reach and customer engagement.
  • Key principles for network marketing success with Sisel International include education, building relationships, consistency, credibility, and personal development.
  • Entrepreneurs can capitalize on the growing demand for wellness solutions by leveraging Sisel International's products and network marketing strategies for a thriving business in 2025.

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Why Risking Failure in Solopreneurship is Worth It

  • Solopreneurship offers vast potential for growth and innovation, though it comes with significant risk and uncertainty.
  • While failure in solopreneurship can be daunting, the experience gained is invaluable, providing lessons and skills that traditional employment may not offer.
  • Failure in solopreneurship is a chance to learn, grow, and develop practical skills that will benefit future professional endeavors.
  • Examples of Rand Fishkin and Sandi Lin show how 'failed' solopreneur ventures can lead to successful business endeavors with the right mindset and lessons learned.
  • Returning to traditional employment after solopreneurship equips individuals with enhanced skills in strategic thinking, problem-solving, and resilience.
  • Solopreneurship fosters a creative problem-solving mindset and the ability to navigate challenges effectively, valued traits in any professional setting.
  • The network and resilience built during solopreneurship can be advantageous in traditional employment scenarios, offering a unique perspective and valuable connections.
  • The path of solopreneurship, though risky, provides unparalleled opportunities for personal growth, financial reward, and self-directed success.
  • Even if a solopreneur venture fails, the experience can be transformative, offering new skills, insights, and a foundation for future endeavors.
  • Embracing the uncertainty of solopreneurship can lead to significant personal and professional development, regardless of the outcome.

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