A naukri.com initiative
Leadership News
Leadgrowdevelop
1M
99
Image Credit: Leadgrowdevelop
Unlocking the Power of Digital Advertising in the Modern Age
- Digital advertising has become the dominant force in brand communication, surpassing traditional advertising methods.
- Digital advertising allows businesses to target specific audience segments, personalize campaigns, and track performance in real-time.
- Key components of successful digital advertising include effective targeting, creative ad content, and choosing the right platforms.
- Data analysis and video content play crucial roles in driving engagement and maximizing the impact of digital advertising.
Read Full Article
6 Likes
StartupDaily
1M
331
‘A big part of it is making things feel small’: Canva head of design Andrew Green on the secrets of creating global success
- According to Canva’s Head of Design, Andrew Green, having a clear vision is key to product development innovation; Green's startup roadmap entails investing in core products early on, valuing a balance between listening to customers/collecting feedback vs. taking risks, and shipping new features early on.
- Canva's growth into one of Australia’s most successful tech companies, worth $49 billion, is testament to its mission to empower the world to design.
- Green provides the insight to start-ups founders with regards to how to successfully develop their products and tackle challenges.
- The designer team encourages opinionated designers in the design team who bring a built-up instinct about what will work; they’re the people you want in your team.
- Green emphasises the importance of the informed simplicity approach of balancing the user’s feedback with the product's functionality to ensure that tools are both powerful and accessible.
- Jigsawing, cross-disciplinary collaboration, keeping things small and spicy but safe discussions within smaller teams have worked as productivity boosters for Canva.
- Shipping new yet imperfect products early on means validating ideas, building momentum, and refining and enhancing products in response to user feedback, leading to a thriving product.
- Canva's roadmap for long-term investment in artificial intelligence has been instrumental in unceasingly enhancing workflows, boosting creativity terming it central to Canva’s ambitions of scaling and sustaining growth.
- Green sees intuition and taking risks in the imaginative product development process as equally vital as informed decision-making, respecting the vision and trusting in the mission of powering the world to design.
- Green's approach to Canva's growth has been built around fulfilling its philosophical mission of empowering the world to design on any device.
Read Full Article
19 Likes
Hrdive
1M
195
Image Credit: Hrdive
GLP-1 drug coverage for obesity making inroads with large employers: Mercer
- The average cost of employer-sponsored health insurance increased to $16,501 per employee in 2024.
- Prescription drug costs, particularly for GLP-1 drugs for diabetes and weight loss, contributed to the cost increase.
- Coverage for obesity drugs among large employers increased to 44% in 2024.
- Employers are implementing strategies to manage costs and ensure the medications are used by those who will benefit the most.
Read Full Article
11 Likes
Medium
1M
331
Image Credit: Medium
Managing Project Exceptions
- Accurately defining project scope is crucial for project success and meeting objectives.
- Defining project exceptions, or what falls outside the project scope, is often overlooked but critical.
- 52% of projects with scope creep fail to meet primary goals, highlighting the importance of defining exceptions.
- Identifying project exceptions helps manage stakeholder expectations and reduce scope creep.
Read Full Article
19 Likes
Hrdive
1M
204
Image Credit: Hrdive
5 minutes with E.l.f. Beauty CFO Mandy Fields
- E.l.f. Beauty recently published its 'Not-So-White Paper,' which analyzes board diversity and ROI.
- E.l.f.’s approach to diversity has a direct, positive impact on its bottom line.
- The company aims to double the rate at which women and people of color are added to boards of directors of US-based, publicly traded companies by 2027.
- E.l.f. is intentional about structuring its business and board for diversity, recognizing the importance of having at least three members of underrepresented communities on a board of directors.
Read Full Article
12 Likes
Hrdive
1M
27
Image Credit: Hrdive
I’m Black and trans, but an HR conference reminded me there’s more to my identity
- Work travel means the author is dressed down in boyfriend Levi's and Nine Inch Nails sweatshirt but the HR conference attendees, particularly millennial and Gen X men, liked the shirt.
- There are aspects of diversity and identity (cultural heritage, religious background, etc.) that aren't so easy to capture and calculate, but they're just as unifying as race and gender identity.
- The author and her co-moderator talked not only race and gender identity at the conference session, but veteran status, age and neurodiversity.
- The author says it was refreshing to go into a space and feel like the “only” person like them, only to be embraced by people who looked different from her.
- Conference attendees with colorful hair often came forward to compliment the author, she ultimately crushed it as a moderator.
- The author found belonging in surprising places, and says the conference experience has shown that while the US may have backpedaled on its commitment to inclusion and belonging, authenticity at work may still be fashionable.
- The article concludes by saying in the author's session, she gave attendees something they weren’t expecting in the realm of inclusion and belonging.
Read Full Article
1 Like
Hrdive
1M
304
Image Credit: Hrdive
HR hurricane preparedness: Focusing on safety at work — and at home
- Mission-critical building systems solutions firm Limbach has two priorities when it comes to preparation for an incoming hurricane - business continuity and staff safety. The company maintains up-to-date contact and emergency information for its more than 330 employees in Florida. Every individual is contacted by a member of the leadership team before a storm, and again once it has passed. During the event, those without power are relocated to safe areas with electricity where they can work. Clean-up operations are set up after a storm. Lessons are learned from each event, with communications a key factor in reviewing and planning an improved response.
- Business continuity services are a key priority for Limbach, which is instrumental in providing mechanical, electrical and plumbing support to institutions such as hospitals and nursing homes.
- When the firm discovers a hurricane is looming, a cross-functional daily communication cycle is quickly put in place to inform staff and ready them for action.
- Throughout the year Limbach staff maintains rosters of employees that are located in hurricane impact areas, ensuring that contact and emergency information is kept up to date.
- The firm's approach includes personalized one-on-one calls, text messages or engagement with the leadership team before the hurricane hits to ensure that employees are prepared with plans for themselves and their families.
- Post-storm clean-up efforts involve employees donating time and resources to support fellow members of staff and participate in food drives.
- Lessons learned are taken from each storm, helping the company to continually improve its hurricane safety plans.
- Limbach's response in the event of a hurricane is led by core values such as staff safety and care, with each emergency preparedness plan uniquely tailored to fit the company's needs.
Read Full Article
18 Likes
Askamanager
1M
190
Image Credit: Askamanager
is my girlfriend’s CEO hitting on her?
- The reader previously asked about whether their girlfriend's CEO was overstepping professional boundaries. Recently, they came across an interaction between them that seemed beyond a professional level of communication.
- There is no clear indication that anything inappropriate is happening, but the familiarity in their communication is more than what one would recommend for a manager.
- The reader is advised to consider their specific concerns. If they are worried about cheating, it is an issue independent of the manager's behavior. Trust is key in any relationship.
- If the reader is concerned about the boss's potential inappropriate behavior, they can have a conversation with their girlfriend about their dynamics but must respect her agency.
Read Full Article
11 Likes
Leadgrowdevelop
1M
431
Image Credit: Leadgrowdevelop
A Brief Overview of Intermodal Transportation
- Intermodal transportation refers to using two or more modes of transport to move goods.
- It combines the efficiency of rail, the reach of trucks, and the capacity of ships.
- Advantages include cost-effectiveness, reduced carbon emissions, and improved security.
- Intermodal transportation benefits businesses needing to move large quantities of goods over long distances.
Read Full Article
25 Likes
Hrexecutive
1M
441
How HR’s ideas are driving the next wave of tech innovation
- HR leaders should take a collaborative approach with their vendors to drive tech innovation.
- Workday's '3x innovation' approach includes built-by, built-on, and built-for-customers solutions.
- Collaboration between vendors and clients is driven by industry- and company-specific data needs.
- Access to quality workforce data empowers HR professionals to make informed decisions and optimize workforce planning.
Read Full Article
26 Likes
Salesfuel
1M
222
Image Credit: Salesfuel
AdMall’s Event Report Helps Close $250,000 Annual Ad Campaign
- Diane Kapinos, an account executive for WMAR, used AdMall's tools to create an effective annual ad campaign for a local outdoor furniture store.
- By utilizing AudienceSCAN and AdMall's data and statistics, Kapinos was able to present the value of advertising to the client and target specific audience segments.
- The ad campaign included TV, targeted OTT streaming, a local contest giveaway, and SEM, resulting in a total spend of $254,075 by a client who had no marketing budget.
- The client saw an increase in business, with customers coming from multiple locations, and was overall pleased with the results.
Read Full Article
13 Likes
Edsurge
1M
268
Image Credit: Edsurge
How Mentorship Has Kept Me in the Classroom
- This article is about the importance of teacher-to-teacher relationships in keeping educators committed to the profession. The author reflects on her experience teaching in underserved schools across multiple states in America. Initially, she thought she could make a positive difference, but soon discovered that teaching in a Title I school, where a high percentage of low-income students face significant educational gaps is far more challenging than anticipated. Despite the difficulties, the relationships she built with other teachers have sustained her commitment to teaching. This article talks about the importance of teacher-to-teacher relationships and transcending professional boundaries to have deep friendships and mentorships.
- The bonds formed with fellow educators have not only provided practical guidance and feedback on teaching but also given emotional support during difficult times. These positive relationships also contribute to the overall effectiveness of the school. Teachers who feel connected to their colleagues are more likely to remain at their school because they have a sense of belonging. A strong sense of community among teachers helps to build a positive school culture, one that benefits both educators and students.
- Early mentorship had a significant impact on the author's career. One relationship was with Ms. Hoover, a fellow first-grade teacher who had more teaching experience and became someone the author could turn to for advice. Another relationship was with Ms. Flores-Santos, another first-year teacher in TFA, someone who shared their values and commitment to social justice.
- At KIPP Vida Academy, a community of educators who believed in the potential of every student, had a significant impact on the author's growth. One of the most influential relationships was with Ms. Stephen, a Black dance educator who had grown up in Inglewood and pushed the author to reflect on teaching practices. Another essential relationship was with Ms. Ralph-Forton, a fellow TFA alum, who shared the author's passion for education reform and creativity.
- By the time the author received her Fulbright grant to teach in Taiwan, she had over five years of experience in the classroom and was given the opportunity to transition into a teacher trainer's position. She found herself stepping into a new role as a mentor and coach to 14 first-year English teaching assistants.
- The author teaches in a Title I school, Truesdell Elementary, in Washington, DC, where turnover remains a significant issue. She remains committed to staying and attributes it to the relationships built with new and experienced teachers. The author mentors others, offering guidance to first-year teachers who remind her of her early struggles while seeking advice from colleagues who keep her motivated to grow as an educator.
- Through her experience, mentorship, both as a recipient and as a mentor, has been the key to the author's staying power in education. She will continue to shape her journey and work towards creating a more equitable and just educational system for all.
Read Full Article
16 Likes
Naukri Blog
1M
259
What To Do When Recruiters Ghosts You?
- Getting ghosted by recruiters during the hiring process is any unexplained loss of communication and it can occur at various stages after phone screenings, assessments, or even interviews.
- High volume of applications, Lack of clarity internally, postponed hiring, cultural context, Complicated hiring process are some of the reasons why a recruiter ghosts you.
- Candidates can take a proactive approach when connecting with recruiters by asking direct questions about the timeline of the recruitment process, encouraging the recruiter to provide a clear timeline and ask if/how they might follow up.
- Email is the most professional way to follow up with recruiters when you have been ghosted by recruiters.
- Candidates should respect professional boundaries when following up and avoid making personal comments or advances during a professional interaction.
Read Full Article
15 Likes
Salesfuel
1M
54
Image Credit: Salesfuel
Role-Playing in Sales Sharpens Your Skills
- Role-playing in sales is an effective way for sellers to improve their engagements with others.
- Research reveals that role-playing can improve sales performance by up to 30%.
- Role-playing helps sellers gain valuable conversation skills, problem-solving ability, and empathy.
- Various exercises, such as triad role-play and niche customer role-play, can be used to practice and enhance sales skills.
Read Full Article
3 Likes
Gritdaily
1M
187
Image Credit: Gritdaily
The Power of Purpose: Robert Craig Lenney on Business, Giving Back, and Social Impact
- Robert Craig Lenney, the inventor behind Gutterglove, is committed to social impact and philanthropy.
- He established Gutterglove, which specializes in solving issues around home maintenance using stainless-steel micro-mesh guard, in 2003.
- Robert Craig Films was established in 2018 when he stepped back from day-to-day operations and channelled energy into film-making.
- Lenney's passion for film-making led to the production of No Address, a feature film that focuses on issues around homelessness.
- 50% of the net proceeds from the five productions of No Address support organized combatting of homelessness known as Big 5 Giveback.
- The foundation allows the production of films with meaningful and impactful messages while maintaining a significant commitment to philanthropy and social impact.
- Lenney emphasizes on businesses to have an active role in supporting social responsibility and community care.
- His vision for the future includes an increasing collaboration between Gutterglove and Robert Craig Films in advocating social issues and encouraging others to do the same.
- From the early days of solving homeowners' problems to raising awareness about social issues in filmmaking, Lenney's story showcases the power of following one's passion and using entrepreneurship as a platform for good.
- Lenney wants to make a real difference in reducing homelessness, and he encourages everyone to play their part.
Read Full Article
11 Likes
For uninterrupted reading, download the app