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Product Management News
Medium
1w
243
Am I a BA, a PM, or a Glorified Excel Sheet?
- The author shares their journey in a product-related role, where they initially envisioned themselves in a more collaborative and strategic position.
- Over time, they found themselves mainly managing spreadsheets and trackers, leading to an identity crisis.
- Despite being often associated with Excel sheets, they emphasize the value they bring in terms of organization and problem-solving.
- They conclude by embracing their role as a combination of a business analyst, project manager, and a spreadsheet operator, focused on getting things done.
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14 Likes
Medium
1w
196
Image Credit: Medium
PRODUCTHEAD: When everyone’s using genAI to apply for jobs
- Product success relies on the decisions, thinking, communication, and relationships of the product manager.
- Tech companies acknowledge the value of a product manager, leading to increased demand in the profession.
- Competition in product manager job applications has risen, with candidates potentially using generative AI to enhance their CVs.
- The ability to communicate effectively is essential for a successful product manager.
- Generic personal statements on CVs may suggest lack of communication skills or authenticity in candidates.
- To stand out in product manager applications, candidates should share personal stories and motivations.
- Hiring managers may need to conduct more screening interviews to assess candidates' authenticity due to generative AI.
- Video calls are recommended over telephone interviews for candidate screenings to observe their responses and authenticity.
- Product management values experience and skills over formal education, creating diverse paths for aspiring product managers.
- It is important for product managers to build trust by presenting authentic information rather than embellishing with AI-generated content.
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11 Likes
UX Design
1w
218
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Duolingo’s 6-step reactivation experience
- Duolingo has launched a new 6-step reactivation experience for dormant users.
- The reactivation experience includes a personalized check-in, push notifications strategy, and a welcome back email.
- Unlike other products, Duolingo focuses on retention rather than just reactivating users.
- The 2025 welcome back flow emphasizes user experience to encourage users to continue learning languages on the platform.
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13 Likes
Medium
1w
119
Image Credit: Medium
How to unlock confidence in every click
- Reduce the gap between browsing and confidence with an AR tool.
- Lenskart allows users to digitally 'try' their products.
- The AR tool adjusts shades to the user's skin tone and lighting.
- Encourage users to explore combinations of products for real-life makeup looks.
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7 Likes
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Medium
1w
21
Image Credit: Medium
From Rides to Riches
- Uber's remarkable turnaround from a loss-making entity to a multi-billion-dollar profit engine is attributed to multiple factors.
- A significant game changer was the introduction of Uber One, a unified membership program integrating all business pillars.
- As of Uber's 2024 update, Uber One has 19 million members worldwide, contributing to nearly 30% of gross bookings.
- The success of Uber One is driven by ecosystem growth and a membership model that promotes cross-utilization across all offerings.
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1 Like
Medium
1w
253
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A Touch of Ghibli, a Dash of AI, and a Whole Lot of Wonder
- OpenAI's new Ghibli-style image generation inside ChatGPT has captured attention online.
- The generated images evoke feelings of warmth, magic, and whimsy, similar to a Miyazaki film, creating a nostalgic experience.
- The launch of this feature serves multiple personas, appealing to both designers and non-artists alike.
- The role of AI in our creative futures may be to trigger human expression rather than replace it.
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15 Likes
Medium
1w
256
Image Credit: Medium
When MuvMi decided to Be There (English version)
- A major earthquake struck Myanmar, affecting Thailand and Bangkok.
- Buildings in Bangkok developed cracks and one under construction collapsed.
- Public transport systems like the BTS Skytrain and MRT Subway were closed for inspection.
- MuvMi, a ride-sharing service platform, continued operating during the earthquake and offered refunds for no-shows and cancellations.
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15 Likes
Medium
1w
214
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The Journey of Saransh AI : From Problem to Solution
- Saransh AI is an intelligent tool designed to summarize content effectively and help users stay updated without information fatigue.
- It offers a dual summarization approach tailored to different needs, providing both quick, digestible takeaways and context-preserving rephrased summaries.
- The project involved tackling challenges in building a Flask-based web app, expanding features using AI-powered tools, refining and optimizing the application, and leveraging AI to accelerate development.
- The roadmap for Saransh AI includes further enhancements to make information more accessible, digestible, and actionable.
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12 Likes
Medium
1w
261
Image Credit: Medium
How to create a habit-forming product?
- Habits are automatic actions based on past experiences that help conserve brain resources, making changing habits difficult.
- Businesses benefit from habit-forming products as they drive user engagement and loyalty.
- Nir Eyal's Hooked framework outlines a four-stage cycle for forming lasting habits starting with triggers.
- External triggers are clear calls to action like adverts, while internal triggers stem from emotional states.
- User actions are based on motivation, ability, and triggers, with reward variability playing a key role in user engagement.
- Investments in a product make it more valuable, leading to increased commitment and habit formation.
- Spotify's successful application of the Hooked model includes external triggers, internal triggers, simple actions, and variable rewards.
- Users invest time, effort, data, and money in Spotify, contributing to its success as a habit-forming product.
- Spotify's personalised experience, social elements, constant discovery, data utilization, and low barriers to action are key to habit formation.
- Ethically applying the Hooked model can lead to sustainable user habits and high retention rates, as seen in Spotify's case.
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15 Likes
Medium
1w
364
Image Credit: Medium
How to Reactivate and Retain Customers for Your Product
- Customer retention is essential for sustainable growth.
- Using robust analytics helps understand user behavior and preferences.
- Craft personalized emails and use psychological triggers for reactivation.
- Ensure a robust support system to address user issues and improve retention.
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21 Likes
Medium
2w
77
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Book Review: Cracking the PM Career — A Tactical Guide to Succeeding as a Product Manager
- Clear Skill Frameworks Across PM LevelsThe book breaks down what’s expected at each stage of your career — from associate to director. It outlines how skills like execution, communication, and strategy evolve as you advance.
- Practical Advice on Soft SkillsWhether it’s building stakeholder alignment, handling tough feedback, or presenting to executives, the authors give clear, actionable advice that PMs can apply immediately.
- Real-World ScenariosThe book includes many examples and “day-in-the-life” case studies that help demystify ambiguous parts of the role. Topics like managing up, navigating team conflict, or leading without authority are examined.
- Career Development AdviceBeyond performance, the book gives advice about their growth possibilities. It covers mentoring, networking, the choice to become a people manager, and avoiding burnout.
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4 Likes
Medium
2w
420
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Building a Personal Portfolio in 30 Minutes (Using AI)
- Building a personal portfolio is essential to establish an online presence and personal brand.
- To quickly build a portfolio without coding, the author used AI-based 'vibe coding' and prompt engineering.
- The process involved setting up GitHub Pages, coding the website shell using AI, adding content, and connecting a custom domain.
- AI makes portfolio building easy, eliminating technical barriers and allowing individuals to showcase their work effectively.
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25 Likes
Inkbotdesign
2w
378
How to Conduct a UX Diary Study for User Behaviour
- A UX diary study is a valuable research method that allows participants to document their experiences and interactions with a product over a specific period, providing authentic insights into user behavior.
- Benefits of conducting UX diary studies include capturing natural behaviors, gaining in-depth insights, identifying pain points, fostering user-centric design, collecting longitudinal data, and encouraging user reflection.
- To conduct a successful UX diary study, it is essential to define research objectives, select diverse participants, determine study duration, choose suitable data collection methods, and provide clear instructions to participants.
- During the study, preparation of study materials, maintaining participant engagement, collecting and analyzing data, interpreting results, and deriving insights for UX improvement are critical steps.
- Best practices for successful UX diary studies include maintaining participant engagement, ensuring data accuracy and reliability, addressing challenges and limitations, and utilizing case studies and examples for real-world applications.
- The future implications of UX diary studies suggest automation, neurofeedback integration, predictive UX models, and ethical considerations as technology advances, emphasizing the importance of understanding user behavior at a deeper level.
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23 Likes
Medium
2w
214
Image Credit: Medium
Unlocking the Power of AI for PRDs: A Step-by-Step Guide with ChatPRD
- ChatPRD is a tool that helps product managers and founders create product requirement documents (PRDs) and other documents by providing a simple prompt.
- Users can choose from multiple templates like PRD, API documentation, Competitive analysis, OKR, etc.
- ChatPRD generates a structured PRD based on the provided prompt, including goals, success metrics, user stories, functional requirements, user experience, technical considerations, milestones, and sequencing.
- The tool allows users to request changes or additions to the PRD structure, such as adding user personas or competitive analysis sections.
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12 Likes
Medium
2w
334
Image Credit: Medium
Finding the Sweet Spot for AI-Assisted Creativity
- This article explores the use of systems designed to generate statistically likely outputs in creative pursuits that require divergent thinking.
- LLMs (Language Models) are fundamentally designed to converge toward likely outcomes rather than diverge toward rare ones.
- LLMs face challenges in divergent phases of product development, but excel in convergent phases, offering pattern recognition, consistency enforcement, and iterative improvement.
- Creativity is a dance between divergence and convergence, and the application of AI tools relies on skilled human guidance to establish goals and add value.
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20 Likes
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