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What Makes a Great Product? A Look at the Software Journey

Every great product follows a journey, often called the Software Development Life Cycle (SDLC). It involves ideation, planning, building, testing, and launching.
A great product goes beyond following the SDLC steps. It solves a real problem and is built with intention, not just to check boxes.
Product management plays a key role in steering the ship and keeping everyone on the same page, balancing what's possible with what's needed.
A great product is about solving something that matters and creating an effortless experience for users, achieved through patience, collaboration, and willingness to pivot when necessary.

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Crafting a Comprehensive Product Requirements Document (PRD): A Guide with Mobile App Example

A Product Requirements Document (PRD) is a detailed outline that specifies the functionalities, features, and constraints of a product, serving as a blueprint for development teams.
A robust PRD typically includes sections such as assumptions and constraints, dependencies, high-level workflow plans, timelines, and milestones, and evaluation plan and performance metrics.
Developing a PRD comes with challenges, but there are tools and templates available to assist in its creation.
A comprehensive PRD is crucial for successful product development, providing clarity, direction, and alignment among stakeholders.

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Leader Spotlight: Investing in product-led growth, with Mike Ly

Mike Ly, Vice President of Product at BeyondTrust, is driving a shift toward a platform-based strategy and launching products to address security vulnerabilities.
His experiences at ClickSoftware and CrowdStrike highlight his focus on product-led growth (PLG) as a complement to sales-led growth.
In promoting innovation, Mike encourages his team to think big, fostering a supportive environment for idea generation.
At CrowdStrike, he led the development of Falcon Go, a cybersecurity product tailored for small and medium-sized businesses.
To enter new markets, Mike emphasizes looking for unconventional approaches, challenging market assumptions, and identifying untapped opportunities.
Market intelligence guides product alignment with customer needs, ensuring a deep understanding of user perspectives and solving for each segment.
Product-led growth (PLG) is seen as an accelerator to market entry, providing rapid learning and a new framework for disruption alongside traditional sales-led approaches.
Ensuring product stickiness involves creating frictionless entry points, delivering quick value, and fostering network effects within PLG strategies.
In adapting products for new markets, maintaining a focus on user needs, customer segmentation, and continuous innovation is crucial for success.
The rise of product-led growth is viewed as disruptive, akin to the impact SaaS cloud had two decades ago, with a growing emphasis on disciplined execution and innovation.

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Agile is Failing — But Not for the Reason You Think

Agile's incremental approach can lead to developers working in silos and detached from the bigger picture.
Agile has become an excuse to delay decisions, resulting in chaos, wasted resources, and lack of direction.
Agile should not be used as an excuse to ignore the full picture; understanding what you're building is crucial.
Real-time collaboration between tech and business teams is vital for Agile to be successful.

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Medium

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Making sure your product team and design team are aligned

Designers play a crucial role in ensuring effective communication and alignment between product and engineering teams.
Feasibility discussions should occur between product and engineering during spec writing and with design during the early stages of a design to avoid feature casualties and delays.
Having a design system that clearly identifies existing components and patterns can greatly align product and design teams.
Creating a resource with information on artifacts, data sources, and constraints can help all teams involved in the project before it reaches engineering.

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Medium

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The Future of Work is Flexible — My Take on Remote Work & Product Management

Remote work is more than just working from anywhere. It is about ownership, communication, and structure.
To succeed in remote work, overcommunication, documentation, and structured meetings are essential.
The best remote setups support deep work, encourage community, and allow for flexibility.
Companies that trust their teams, invest in communication, and focus on outcomes will thrive in the future of work.

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Medium

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Balancing Leadership and Management for Success in Software Product Engineering

In software product engineering, leadership and management play distinct yet complementary roles.
Leadership focuses on inspiring and innovating, while management ensures streamlined processes and product development progress.
Leaders envision the future and motivate teams, while managers create achievable milestones and drive structured execution.
Successful software product engineering balances leadership and management to drive innovation and deliver outstanding products.

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Dev

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Developer Diary #28. Wonder AI

The author shares an inspiring moment of using AI tools to generate a jingle for a podcast about books.
The AI-generated song exceeded the author's expectations with its high-quality music and meaningful lyrics.
The melody of the jingle is memorable and doesn't resemble any popular songs, indicating its uniqueness.
The author highlights the impressive quality of AI models utilized in such services and the creativity they unlock.

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Medium

279

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A PM’s Memoir: Building the Boston University Hack4Impact’s Event Management System — Product…

This article discusses the journey of building the Boston University Hack4Impact's Event Management System.
The author emphasizes the importance of crafting an intuitive and efficient user experience.
The article highlights the initial challenges and the approach taken to understand the client's needs.
The author shares the workflow, tools used, and the role of documentation in product design.

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Medium

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https://youtube.com/shorts/B1pY9K8ybNM

To stand out in a crowded eCommerce marketplace like Amazon or Walmart, it is important to employ essential strategies such as Amazon PPC management, Walmart Ads optimization, product SEO, and keyword research.
Amazon PPC Management: A well-executed PPC strategy can drive targeted traffic and increase sales by ensuring that ads are reaching the right audience.
Walmart Ads Optimization: Optimizing Walmart Ads campaigns can generate more targeted traffic and higher conversions for sellers.
Product SEO and Keyword Research: Improving organic rankings and visibility without relying solely on paid ads involves optimizing product titles, descriptions, images, and identifying high-converting keywords.

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Medium

108

The Role of Product Managers and Technical Program Managers: Why Strategy and Delivery Should Be…

Product Managers (PMs) focus on shaping the product vision, aligning with customer needs, and ensuring business goals are met.
Technical Program Managers (TPMs) focus on the operational side of product development, overseeing the successful execution of the product within the technical team.
PMs emphasize long-term strategy, focusing on the 'what' and 'why' of the product to ensure viability, desirability, and feasibility.
TPMs ensure the technical aspects of the product are delivered on time and meet quality standards, working in synergy with PMs for successful product development.

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Medium

315

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Whatsapp Messaging with Live Location In-Chat View

Whatsapp is planning to introduce a feature that allows users to use Live Location while continuing to chat with other users or groups.
The problem being addressed is the inconvenience of toggling between the Live Location feature and chats for recipients of shared live locations.
The proposed solution is to create a minimized in-view Live Location map that allows users to use all Whatsapp features while still being able to view the Live Location.
The success of this feature can be measured by monitoring user feedback and addressing accuracy, technical, battery usage, and user interface issues.

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Medium

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Product Management vs. Project Management: Key Differences You Need to Know

Product Managers and Project Managers have distinct roles in the development of a product.
Product Managers focus on identifying customer needs, researching the market, defining key features, creating a product roadmap, and aligning teams to meet market demand.
Project Managers ensure the product gets built and delivered on time, managing resources, handling risks and roadblocks, ensuring smooth execution, and keeping stakeholders informed.
Both Product Managers and Project Managers work together to turn ideas into finished products, with the Product Manager providing the vision and the Project Manager ensuring proper execution.

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Medium

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Product Management: Startup vs. Multinational Company — Which One Feels Right?

Startups are fast-paced, chaotic, and require wearing multiple hats.
Multinational companies offer more structure, support, and global scope.
Startups operate with limited resources, requiring trade-offs and creative problem-solving.
Multinational companies have larger budgets, but also more bureaucracy.

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Medium

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How AI Can Proactively Reduce Customer Churn in Financial Services: A New Approach to Retention

Churn has always been a major concern for financial services providers, impacting the bottom line.
Traditional churn prediction models miss critical signals and are often reactive.
An AI-powered solution using machine learning can predict churn risk in real-time and trigger personalized retention campaigns.
Predicting churn and delivering real-time, personalized campaigns can improve customer retention and optimize marketing efforts.

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