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HRKatha

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Satender K Sighadia takes on CHRO role at GPS Renewables

  • Satender K Sighadia has been appointed as the new chief human resources officer (CHRO) at GPS Renewables.
  • Sighadia has over 11 years of successful experience at FMC Corporation and served in the Indian Army as a major for over six years.
  • He joined Infosys in 2008 and later moved to FMC Corporation where he played a key role in M&A responsibilities during the acquisition of Cheminova.
  • Satender Sighadia's new role at GPS Renewables marks his transition after holding various HR leadership positions in his career.

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Broadridge India partners with Lovely Professional University to ensure industry-ready students

  • Broadridge partners with Lovely Professional University to bridge the gap between industry and academia.
  • A structured Train the Trainer program introduced by Broadridge to mentor LPU faculty in emerging technologies.
  • Curriculum enhancements include topics like Infrastructure as Code, DevSecOps, and Cloud Performance Management.
  • Faculty to conduct bootcamp in 2025 to equip students with industry-ready skills, followed by incorporation of specialized topics into BTech curriculum.

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Inkbotdesign

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What a Good Marketing Consultant Will Do in the First 30 Days

  • A good marketing consultant in the first 30 days conducts a deep-dive discovery and audit, analyzing marketing assets, performance data, websites, marketing channels, competitors, and brand consistency.
  • They conduct stakeholder interviews to understand customer pain points, gather insights from sales teams, customer service staff, product developers, and executives.
  • The consultant maps the customer journey to identify where prospects drop out of the sales funnel.
  • In the second week, they focus on developing a strategic framework, aligning marketing objectives, defining audience segments, and creating positioning and messaging frameworks.
  • They help in developing buyer personas, segment-specific messaging frameworks, and content mapping to the buyer's journey.
  • By week three, the focus shifts to tactical planning, including channel strategy development, content marketing blueprint, and marketing tech stack assessment.
  • Consultants implement quick wins, fix technical issues, and enhance performance metrics.
  • In the final week, the consultant sets up a measurement framework for tracking progress and implements a 90-day execution plan.
  • Key characteristics of good marketing consultants include asking insightful questions, connecting marketing to revenue, and balancing strategy with execution.
  • Clients should provide transparent data access, connect consultants with key stakeholders, and be open to uncomfortable truths for successful collaboration.
  • Red flags in marketing consultants include focusing on tactics before strategy, presenting generic recommendations, and avoiding discussions on measurement and accountability.

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WATCH: Bitcoin for Corporations Live at Strategy World 2025

  • The Bitcoin for Corporations Livestream is a two-day event featuring industry experts discussing Bitcoin adoption in corporate finance.
  • Day 1 starts on May 6, 2025, at 11am PT / 2pm ET, and Day 2 starts on May 7, 2025, at 7am PT / 10am ET.
  • Topics include treasury management, convertible bond strategy, institutional custody frameworks, and regulatory considerations.
  • All panels will be available on the Bitcoin Magazine YouTube channel with updates and highlights on @BitcoinMagazine and Bitcoin for Corporations.

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TechBullion

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7 Best Practices to Build a Successful Content Marketing Strategy

  • Crafting a successful content marketing strategy involves understanding your audience, setting clear objectives, creating valuable content, and ensuring it reaches the right people.
  • Content marketing costs less than traditional marketing and generates more leads, making it essential for startups to focus on efficiency.
  • Creating content with a purpose, aligned with specific stages of the buyer's journey, and setting KPIs for accountability are crucial practices.
  • Understanding audience personas, addressing their questions, and filling content gaps are key to successful content marketing.
  • Consistency in publishing content and using effective content calendars help maintain visibility and engagement with the audience.
  • Quality and relevance in content creation outweigh quantity; using catchy headlines and AI tools can enhance content quality and SEO optimization.
  • SEO best practices include optimizing content for search engines and incorporating relevant keywords without keyword stuffing.
  • Atomizing content into smaller formats for different platforms, optimizing distribution strategies, and promoting content strategically are vital for successful content marketing.
  • Treating content as a product that requires continuous improvement, conducting systematic reviews, and analyzing data for adjustments are essential content marketing practices for startups.
  • By implementing these best practices, startups can build a valuable competitive advantage through strategic content marketing operations focused on long-term growth.

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Stellaris' new DLC BioGenesis lets you breed an existentially terrifying but cool as hell planet-sized monster, is out now

  • Stellaris released a new DLC called BioGenesis which introduces breeding a planet-sized monster in the game.
  • A big update and expansion were also released, aiming to fix long-running issues and attract new players.
  • However, after the update, some players reported performance issues on Steam reviews.
  • Other additions include new shipsets, an exclusive origin, genetic advancements, and a giant monster breeding scenario.

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Bitcoin Set To Gain Over $300 Billion From Companies In Next 5 Years, Analysts Say

  • Researchers at Bernstein predict that over $300 billion could enter Bitcoin from public firms by 2030 as they consider adding Bitcoin to their balance sheets.
  • Strategy, now known as MicroStrategy, has been a trailblazer in buying Bitcoin aggressively, accumulating 555,450 BTC costing them around $38 billion with an average price of $68,550 per coin.
  • Bernstein forecasts that corporate treasury investments in Bitcoin could reach $330 billion by 2029, with Strategy potentially contributing $124 billion of that total, setting a tone for other companies to follow suit.
  • Increasing institutional interest in Bitcoin as a treasury investment is driven by evolving regulations, accounting practices, and limited supply, with public companies already holding a significant amount of BTC valued at almost $68 billion.

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TGSRTC urges employees to avoid strike; efforts on to attain financial stability

  • The Telangana State Road Transport Corporation (TGSRTC) has urged its employees not to go on strike to avoid potential damage to the organization’s financial recovery and stability.
  • Management highlighted that TGSRTC is making progress towards financial stability by reinvesting revenues into employee welfare and addressing staff concerns.
  • Key achievements include implementing the long-delayed 2017 Pay Revision Commission, clearing pending dearness allowance instalments, and ensuring regular salary payments for employees.
  • TGSRTC warned that strikes could hinder the corporation's survival, emphasized the prohibition of strikes under ESMA, and threatened legal action against those engaging in such activities.

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Amazon overhauls compensation model, prioritises long-term top performers

  • Amazon is revamping its compensation model to reward employees based on long-term high performance.
  • Veteran employees with four consecutive years of top performance can now receive up to 110% of their pay range.
  • The new model emphasizes past performance ratings over recent achievements, with varying payout percentages based on performance history.
  • This change is part of Amazon's efforts to create a more structured and transparent compensation framework, aligning with industry trends.

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Insider

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A personal finance expert saw her friends leaving 'tens of thousands' on the table with money mistakes — but it wasn't their $5-a-day coffees

  • Personal finance expert Yuval Shuminer highlights how young professionals are losing money by keeping savings in low-interest accounts.
  • Shuminer, CEO of Piere, emphasizes that daily purchases like coffees are not the main issue affecting finances.
  • Piere aims to automate financial optimization for users by finding the best deals and maximizing yield on savings.
  • Shuminer stresses the importance of making money work for individuals and educating on the impact of small investments and compounding effects.

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HRKatha

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TCS slashes variable pay again; delays salary hikes

  • TCS has reduced variable pay for senior employees for the third consecutive quarter, affecting payouts for January-March 2025 period amid global economic uncertainty.
  • Concern has risen among employees as reduced bonuses were observed despite meeting office attendance targets, with some receiving as low as 20 percent of their eligible variable pay.
  • TCS linked variable pay to office attendance in April 2024, with deviations in actual payouts reported even for employees meeting attendance criteria.
  • The company has postponed its annual salary hikes, citing global headwinds and business pressures, while continuing to invest in learning and development initiatives for employees.

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Forbes

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CD Rates Today: May 6, 2025 – Earn As Much As 5.02%

  • CD rates today can go as high as 5.02%, varying by term and are likely to decrease as the Federal Reserve lowers rates.
  • CDs offer fixed interest rates and maturity periods, with penalties for early withdrawal, sometimes equivalent to losing a year's worth of interest.
  • Short-term CDs for three months have highest rates at 4.67%, while six-month CDs offer rates up to 4.94%.
  • One-year CD rates peak at 5.02%, with an average APY of 1.83%. Two-year CD rates can reach 4.52%.
  • Three and five-year CDs offer rates up to 4.27% and 4.26%, respectively, with varying penalties for early withdrawal.
  • Jumbo CDs for 6-month term offer 4.94%, requiring a minimum deposit of $100,000, and online banks tend to offer higher rates.
  • CD rates vary among banks, so it's advisable to compare rates before opening an account, considering term length and deposit requirements.
  • CDs are considered safer than riskier investments such as stocks, real estate, or cryptocurrencies, backed by FDIC insurance for up to $250,000.
  • It is crucial to understand the specific terms and penalties of a CD before investing, as early withdrawals may lead to substantial financial loss.
  • CDs provide a secure investment option with competitive interest rates, offering a stable return compared to other investment avenues.

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High-Yield Savings Account Rates Today: May 6, 2025 – Rates Are Steady

  • Rates on high-yield savings accounts remain steady compared to a week ago, with the highest yield reaching 5.84% on a $2,500 minimum deposit.
  • Traditional savings accounts are offering an average annual percentage yield (APY) of 0.22%, while high-yield accounts can provide considerably higher returns.
  • The best interest rate on high-yield accounts requiring a $10,000 minimum deposit is 4.88%, with an average APY of 0.23%.
  • When considering a high-yield savings account, look beyond the interest rate to factors like minimum deposit requirements, fees, and the reputation of the financial institution.

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Forbes

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Money Market Interest Rates Today: May 6, 2025 – Rates At 4.89%

  • The current average money market rate is 0.53%, with the highest rate at 4.89% based on information from Curinos.
  • Money market accounts (MMAs) are interest-bearing deposit accounts offered by banks and credit unions, with deposits insured up to $250,000 per depositor by the FDIC or NCUA.
  • MMAs allow funds to earn interest, offer flexibility for withdrawals or deposits, and may have check writing or debit card features. However, transaction limits per statement period can apply.
  • When considering opening a MMA, compare offerings from different financial institutions, including minimum balance requirements, fees, withdrawal limits, APYs, and conditions for earning the highest interest rates.

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Forbes

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Today’s HELOC & Home Equity Loan Rates: May 6, 2025

  • Home equity loans and home equity lines of credit (HELOCs) allow homeowners to tap into the value of their homes, with HELOC being a variable-rate second mortgage drawing on home value as a line of credit.
  • Different options like 5-year, 10-year, 15-year, 20-year, and 30-year terms offer varying repayment periods and monthly payments suited for different borrowing needs and financial goals.
  • Home equity represents the portion of your home that you own compared to what the bank or mortgage lender owns, allowing you to utilize it for various purposes like home improvements, debt consolidation, and more.
  • Calculating home equity involves subtracting the current mortgage balance from the home's current value, determining the amount that can be accessed for major financial needs while also considering loan-to-value ratio limits set by lenders.

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