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Product Management News

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[OnlineWebinar] Fundamentals of Agile Product Management

  • This online webinar focuses on the fundamentals of Agile product management.
  • It aims to provide an understanding of product management principles that can be applied to projects.
  • The speaker, Eiki Takeuchi, is an experienced scrum master and agile coach.
  • To join the webinar, please register on the meetup.com page.

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The Dawn of AGI: Are We Ready for the Next Leap?

  • AGI has the potential to learn from diverse experiences and apply knowledge across domains.
  • AGI might develop emotional intelligence, improving human-computer interactions.
  • AGI could push the boundaries of innovation and cultural development through creativity.
  • AGI's adaptability allows it to handle new situations without retraining, like humans learning new skills.

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Dear SaaStr: How Can I Give Better SaaS Product Demos?

  • Train your reps more to give better SaaS product demos.
  • Initially, founders do all the demos with passion and Q&A skills.
  • But as more reps are hired, knowledge isn't transferred and demos get worse.
  • Invest in script, tight demos, updated answers, and demo training to improve revenue.

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Abortion Ban In Australia

  • Australia is considering an abortion ban, which has sparked controversy.
  • The ban is based on conservative values and aims to address low birth rates.
  • Critics argue that imposing a law based on specific religious beliefs is not appropriate for a country where only 44% of people identify as Christian.
  • They believe that restricting access to abortion would have negative long-term impacts on reproductive health, mental health, and gender-based violence.

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The art of product management: Balancing vision with execution

  • Product management is about navigating the intersection between customer needs, market demands, and what the business needs.
  • A successful product vision goes beyond brainstorming sessions; it’s about understanding what the customer truly needs and how that fits within the company’s goals.
  • Keeping an open feedback loop with users, stakeholders, and cross-functional teams ensures that the vision remains aligned with real-world needs.
  • A good product roadmap should be flexible enough to adapt to shifting customer needs and market trends.
  • The real challenge in product management is bringing an idea to life in a way that aligns with both customer needs and business goals.
  • Crafting a product roadmap that balances customer feedback with business priorities is critical in product management.
  • Managing cross-functional teams to execute effectively even when unexpected challenges arise is key to product management.
  • It's important to translate strategic vision into actionable steps that deliver real impact in product management.
  • Effective product management requires balancing customer satisfaction and business growth.
  • Being flexible and ready to adapt during execution is important in delivering successful products.

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Keeping it Simple: What ‘Mrs Armitage on Wheels’ Teaches Us about Product Focus

  • Feature creep, or the addition of unnecessary features, can negatively impact products.
  • Products should stay focused on solving real problems and meeting user needs.
  • Listening to user feedback and testing can reveal essential features and unexpected needs.
  • Building a Minimum Viable Product (MVP) that solves a core problem is key to success.

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Why Internships Matter: Kickstarting Your Tech Career

  • Practical Experience: Apply theoretical knowledge in real-world settings.
  • Industry-Specific Skills: Develop skills in programming languages, software development, and emerging technologies.
  • Professional Network: Build relationships with colleagues, mentors, and industry leaders.
  • Enhanced Resume: Increase job prospects with relevant work experience.

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Productify

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The DHM Model to craft Product Strategy

  • Product Strategy is answer to the question: How will your product delight customers in hard-to-copy, margin-enhancing ways?
  • DHM model to craft Product Strategy is broken down into three questions: How will the product delight customers? (D) What will make the product hard to copy? (H) What business model experiments are required to build a profitable business? (M)
  • To craft the product strategy, consider structured approach: Understanding Customer Needs, Creating Unique Value Propositions, Enhancing User Experience, Building Community and Engagement, Intellectual Property Protection, Creating a Strong Brand Identity, Leveraging Technology and Innovation, and Building Relationships with Suppliers and Partners.
  • For crafting a profitable business model, one can use Hypothesis Development by Formulating hypotheses about potential business models based on market research and customer feedback, Designing Experiments using test and control groups to assess different business models, Analyzing Results and Pivoting based on findings and Continuous Learning and Iteration.
  • To find low-level metrics, one must ask questions like how do you measure customer experience (X), and how is X linked to retention? Lower-level metrics - proxy metrics - are easier and faster to move than high-level engagement metrics.
  • It is important to set the top 5 or 6 product strategic directions you want to experiment and validate leading to Strategy-Metric-Tactic lockup.
  • A roadmap is an expression of your product strategy and helps align resources and plans over the next few months.
  • The GLEe model helps teams think much bigger and long-term and sequence or phase the approach to build the product. It focuses on Get Big, Lead, and Expand.
  • Each step in GLEe needs a lot of work over multiple years before progressing to the next. Netflix Product Vision: Get big on DVDs, Lead downloading, and Expand worldwide
  • The edition of the newsletter is inspired by Gibson Biddle’s Essays, and it is an effort to bring a short version of known strategic frameworks to the audience.

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UX Design

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Customer as competitive advantage

  • To be able to differentiate itself in the market, an organisation needs to identify and be prepared to leverage its potential competitive advantages. Within this mix, its customers can provide a route to winning and retaining a base both satisfied and likely to engage with the business and its offerings. However, as analytics Ascendia Trends says: “it is not easy to make a brand’s customer experience stand out from the crowd, particularly in an age when customers are more demanding than ever”.
  • A recent report from Econsultancy and Onalytica has attempted to make a few suggestions as to how firms can gain an edge. The study has collected expert opinion and charted the relative importance of various challenges featured in what it calls the customer experience challenge curve.
  • Digitalisation is having a particular impact on customer interactions and demands. Econsultancy found that, along with personalisation, digital adaptation could provide competitive advantage.
  • The report states: “An overwhelming proportion of our experts believe that the increasing importance of the user experience is unlikely to slow down. The growing expectations of customers mean that organisations which are able to differentiate their CX from the competition will be rewarded.”
  • If customer experience (CX) is to be the battleground for competitive advantage, then gaining customer feedback is the ammunition.
  • However, anecdotal evidence suggests that many firms continue to look in the wrong places, seeing an asset rather than a group of individuals, when it comes to their customer base. That is perhaps part of the reason why only a minority of firms Econsultancy surveyed said they had the superior CX for their market segment, despite the raft of tools available to help them.
  • Perhaps not surprisingly, the analytics found that investing in CX was related to returns; more than two-thirds of respondents said they saw return on investment in improved CX, and almost three-quarters said they would be increasing CX investment in future.
  • Businesses maximise customer experience (CX) management by ensuring three things: 1) all component functions (IT, HR, marketing, etc) work together to ensure an effective CX; 2) they monitor CX activity to ensure it is operating well; and 3) they invest in the right technology to enable it all.
  • However, neglecting the role that structured, formalised feedback processes can play risks missing a trick. As Forrester recently wrote: “CX pros cannot resist the seductive pull of shiny object syndrome – investing in flashy tech and jumping into emerging channels without rigorously evaluating customer needs, preferences, and attitudes”.
  • Notably, the analytics suggest shying away from “event-based innovation processes”. Instead businesses should identify the signals coming in from customer interactions and react in real time to them.
  • A few examples to challenge the thinking, include; engaging customers and proactively seeking feedback, using digital and data beyond the basics, placing customer data protection at the core of strategy, and making customer experience part of everyone’s job function.

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How To Create A ‘Definition of Success’ Metric Like A Product Manager

  • Post-launch metrics, known as 'Definition of Success' metrics, are essential for product managers to track the performance of newly released features, improvements, or initiatives.
  • Product managers need to define rational and aspirational goals in advance to ensure that their team can achieve them.
  • This article discusses when and why 'Definition of Success' metrics are necessary and provides guidance on how to define them before launching a new feature.

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Product Managers Should Test With Humans

  • Product Managers should prioritize testing with humans as part of the product development process.
  • Exploratory testing allows for validation of assumptions before committing to building a solution.
  • Experiments help in moving fast, increasing the chances of success, and optimizing limited resources.
  • Building a culture of experimentation can be achieved through both top-down and bottom-up approaches.

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How to Position Your B2B SaaS on your Website Homepage

  • B2B SaaS positioning is crucial for capturing potential customers within seconds.
  • Positioning should focus on competitive and contextual differentiation, not just features.
  • Avoid the pitfalls of a feature dump, identity crisis, and me-too trap.
  • Refine your message, test it, and iterate to achieve effective positioning.

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Marketing Strategy For a Dermatology Clinic

  • Marketing cosmetology and aesthetics grooming should be based on making people believe that this is a need rather than a want, to sell ‘confidence’.
  • The first step would be to play the mental game of clarity and perfection and show before/after changes of other fellow human beings.
  • For rapid propagation, hire a marketing team to study the location, demographics, and employ SEO tactics.
  • Distinct customer segments can be created based on demographic analysis and targeted marketing employed accordingly.
  • Marketing channels such as social media and Google Ads & SEO, local print media & posters, referral programs, workshops and webinars, and event sponsorships can be used to attract customers.
  • Brand-building measures such as referral programs, traditional advertising, influencer collaboration, monthly newsletters, customer feedback campaigns, promotional offers, SEO & content optimization, and patient education workshops, among others can be used to build the brand and attract new clients.
  • Loyalty rewards, local collaborations, holiday season promotions, and community outreach & CSR activities can also be used as brand-building measures.

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Earn $134.10 in 10 Minutes for FREE (Make Money Online)

  • Play HT is an application that converts text into human-like voiceovers.
  • By joining the Play HT affiliate program, one can earn a 25% recurring commission every month for referred customers.
  • Using the AI tool Chat GPT, users can generate blog posts related to Play HT and promote them on platforms like Medium to reach a wider audience.
  • Other strategies include utilizing platforms like Quora and Pinterest, as well as leveraging faceless YouTube automation to earn revenue through affiliate links and ad revenue.

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The Surprising Similarities Between Product Management and Life

  • Prioritization: Product managers and individuals both have to make choices and give priority to what's most important in a given moment.
  • Iterative Learning and Feedback: Just like product development, life experiences can be seen as iterations that help improve decision-making and personal growth.
  • Time Uncertainty: Managing uncertainty is a key competency in product management and in life, requiring resiliency and comfort with ambiguity.
  • Collaboration and Relationships: Successful product management and personal life both rely on good relationships, empathy, and effective communication.
  • Resource Management: Product managers and individuals need to efficiently use limited resources and make clear trade-offs.
  • Measuring Success: Both product management and personal life involve measuring success through key metrics and reflecting on goals.
  • Applying product management principles to personal life can help navigate uncertainty and make informed decisions for a fulfilling and successful life.

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