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Product Management News

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Indian Corporate Malpractices: The Disturbing Reality Behind Legacy FMCG Brand

  • An individual shares their disappointing experience with an Indian FMCG brand, highlighting financial irregularities and delayed payments.
  • The individual abandoned their own promising project to join the company but faced career setbacks as a result.
  • The declining reputation of such legacy companies in India and their toxic cultures are deterring talented individuals, especially from Gen-Z.
  • The individual vows to publicly name the company if the situation remains unresolved, emphasizing the importance of accountability and fair treatment in the corporate landscape.

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Navigating the Product Lifecycle

  • Introduction: This is the launch phase. Your product is brand new, and awareness is low. Your primary focus here is building that awareness and generating initial demand.
  • Growth: The product is gaining traction! Sales are increasing, awareness is spreading, and competition is starting to emerge.
  • Maturity: The market is saturated. Sales growth slows down, and competition is fierce. Your focus shifts towards maintaining market share and maximizing profitability.
  • Decline: Sales are declining, and the product is losing popularity. You need to decide whether to revitalize the product, harvest its remaining value, or discontinue it.

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Falsehoods software teams believe about user feedback

  • The article discusses common assumptions that software teams make about user feedback.
  • Teams tend to overreact or ignore serious issues by assuming these false assumptions are always true.
  • The author provides a list of these false assumptions to highlight the importance of considering edge cases.
  • The article emphasizes the need for productive communication and careful assessment of user feedback.

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The Only Way to Build Great Products

  • A product vision is crucial for building great products as it defines what you're trying to achieve.
  • The vision should focus on the fundamental change in users' lives, not just features or technology.
  • To define a powerful vision, use the 'Why' technique to uncover the core human need or motivation.
  • For example, if your product helps people schedule meetings more efficiently, the deeper purpose could be enabling effective time management.

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Why you should stop obsessing over story points

  • Story points aim to provide relative units of complexity in estimating tasks, replacing traditional time-based estimations.
  • Benefits of story points include improved predictability, faster velocity estimation, and applicable insights for team members.
  • However, challenges arise in practice, such as difficulties in communication and translating story points to stakeholders.
  • Agile frameworks' widespread use led to the misconception that story points are suitable for all situations, which may not be the case.
  • Story points work well for constantly changing teams and ambiguous projects but may not be ideal for stable and predictable projects.
  • A balanced approach is suggested where both time-based estimates and relative units like story points are used based on the context.
  • Using story points for high-level project scale and time-based estimates for detailed sprint planning can provide a more comprehensive view.
  • In making decisions on using story points, consider factors like team stability, project ambiguity, and the need for clarity in communication.
  • Story points are a valuable tool but should not be universally applied; adapt the estimation approach based on the specific project requirements.
  • It is important to not force the use of story points and to prioritize clarity and practicality in selecting the estimation method for each situation.

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Why Documentation Is Essential for Anyone Managing Products

  • Documentation is essential for anyone managing products as it provides a user manual for the product and saves time in the long run.
  • Documentation allows for revisiting past decisions and justifying choices, leading to learning from mistakes and better decision-making.
  • Well-documented products aid in efficient onboarding of new team members, reducing the need for repetitive explanations and misunderstandings.
  • Documentation reflects professionalism and demonstrates control, foresight, and efficiency, earning trust from stakeholders and recognition from leadership.

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UX Design

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Designing on thin ice

  • The introduction of the Scottish Avalanche App highlights the importance of product design in life-saving situations.
  • The app, Be Avalanche Aware (BAA), aims to help people plan safer routes, understand avalanche conditions, and make better decisions in the mountains.
  • In 90% of avalanche cases, people trigger the avalanches themselves - the need for greater awareness of the risks is evident.
  • BAA's success in the field and its impact on reducing accidents can be measured by its effectiveness in helping users navigate through the high-risk mountain environment.

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Beyond Roadmaps : Why Radical Product Thinking is a Product Manager’s Survival Kit in the Age of AI

  • Radical Product Thinking (RPT) offers a thorough methodology for creating transformational products, emphasizing responsibility in building successful products, especially for AI and data products.
  • In a dynamic technology landscape, RPT addresses core issues and the need to integrate AI and Data into digital product ecosystems, moving beyond traditional product management practices.
  • AI-driven products require a vision-centered approach, as traditional roadmaps and linear planning fall short due to the probabilistic nature of AI models.
  • RPT prioritizes vision-fit over a 'feature factory mentality', advocating for a deep understanding of pain points, design alignment, and strategic capabilities in creating AI products.
  • Survival statements, balancing vision and risks, are crucial in developing shared understanding and prioritization within AI product teams.
  • Iteration and user input play key roles in RPT, emphasizing hypothesis-driven execution and measurement, steering away from traditional product metrics towards AI product-centric evaluations.
  • Ethical considerations in AI products necessitate product leaders to adopt a proactive and transparent approach, championing responsible AI practices to earn user trust and societal impact.
  • Radical Product Thinking advocates for a game-changing approach in managing AI-driven products, ensuring profits from vision-focused and responsible products that drive transformative change.

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Shubham’s journey: From APM to Product leader — A Handbook for Aspiring Product Professionals

  • Shubham’s journey: From APM to Product leader — A Handbook for Aspiring Product Professionals
  • Phase 1: The Crucible of Execution (APM/PM1) — Mastering the Foundation
  • Phase 2: The Birth of Strategic Thought (Independent Thinker & Executor) — Finding Your Voice
  • Phase 3: The Architect of Vision (The Strategist) — Shaping the Future
  • Phase 4: The Symphony Conductor (The PM Leader) — Empowering Teams

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Gen Z Is Redefining Product Expectations — Are You Ready?

  • Gen Z is reshaping industries, behaviors, and product strategy with their changing expectations.
  • They seek brands with values aligned to sustainability, inclusivity, and ethics.
  • Gen Z expects brands to meet them across different platforms and prefer community-focused experiences.
  • They actively engage with brands through UGC and desire direct access to product teams.

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Why Manual Event Tracking Fails?

  • Manual event tracking errors lead to bad data, wasted time, and inaccurate insights.
  • Reasons for manual event tracking failures include wasted developer hours and inconsistent event definitions.
  • TrackSure offers a centralized event management dashboard, auto-generated tracking code, real-time event validation, and version control for event tracking.
  • Automating event tracking with TrackSure leads to higher data accuracy, better decision-making, and reduced developer workload.

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AI Is Not the End of Product Thinking. It’s a Wake-Up Call.

  • Classical product frameworks like funnels, flows, and personas are limited when faced with the chaos of real human behavior that AI has revealed.
  • AI has uncovered the complexity and unpredictability of user behavior, highlighting the need for new approaches in product design.
  • Shift from defining users to understanding their emotional, cognitive, and behavioral movements in real-time to create adaptive systems.
  • Proposes treating products as state machines that respond, adapt, predict, and learn based on user states and behaviors.
  • AI tools enable PMs to build responsiveness by inferring user states, suggesting personalized actions, detecting shifts, and running micro-experiments.
  • Emphasizes the importance of observing user behavior in real-time over traditional planning methods in dynamic systems.
  • Utilizing AI for emotional precision, timing, and trust in product design to create a more engaging and alive user experience.
  • Measuring the health of the system and the emergence of new user behaviors is prioritized over conventional product metrics.
  • Moving towards orchestrating evolving systems rather than optimizing individual features, emphasizing coherence over control.
  • AI challenges product thinking by necessitating a shift from speed to structure and from optimization to orchestration.

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Top 10 AI Skills to Learn in the Age of Artificial Intelligence

  • Platforms like Google’s Vertex Explainable AI and IBM’s AI Fundamentals offer beginner-friendly approaches to understanding key AI concepts.
  • No-code machine learning tools like Obviously AI and Google’s Teachable Machine are enabling easy construction of predictive models without coding.
  • Data storytelling and visualization skills are crucial for making AI insights actionable and impactful in decision-making.
  • AI-augmented decision-making involves understanding how to incorporate AI recommendations into decision processes effectively.
  • Learning basic principles of prompt engineering can significantly boost the productivity of AI applications.
  • Domain expertise is valuable in successfully executing AI projects, especially in industries like healthcare, finance, and marketing.
  • AI project management skills are essential for leading successful AI implementations without technical expertise.
  • Understanding AI ethics and responsible implementation is crucial in addressing biases and ethical issues in AI systems.
  • Being able to select and evaluate AI tools based on business requirements is a key skill in AI adoption decisions.
  • Adopting an eternal learning mindset for AI is essential to keep up with the rapid pace of advancements in the field.

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Designing Let’s EV’s Service Module Ecosystem

  • Let’s EV aims to develop a Service Module to streamline fleet maintenance, minimize downtime, and ensure warranty compliance.
  • Challenges faced by Let’s EV's service operations included the absence of standardized processes and a small team managing over 1500 leased vehicles.
  • The Service Module successfully streamlined the vehicle servicing process, addressing inefficiencies and manual bottlenecks while ensuring warranty compliance and scalability.
  • Automated workflows, centralized documentation, and improved coordination reduced downtime, enhanced customer satisfaction, and safeguarded vehicle resale value.

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Case Study: Enhancing Spotify User Engagement with a Mood Slider Feature

  • Spotify aims to enhance user engagement with a Mood Slider feature.
  • The feature is designed to address the emotional aspect of music discovery by allowing users to set their current mood.
  • Through a lightweight interface, users can select the emotion they are feeling, which then influences song recommendations.
  • The implementation of the Mood Slider is considered an MVP approach, delivering immediate value and deepening user engagement.

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