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Product Management News
Medium
2w
276
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Why PMI-ACP is one of the Best Product (you read this right) Management Certifications for career…
- PMI-ACP certification encourages exploring feasibility in short loops, verifying early, and adapting continuously in the product development cycle.
- The focus is on delivering value without overcommitting, putting the customer and team at the center, and improving constantly.
- The guide emphasizes delivering early, embracing change, empowering teams to collaborate and adapt continuously, and focusing on simplicity, flow, and reflection.
- The Agile Practice Guide promotes iterative models for understanding what to build, validating ideas, and de-risking assumptions, emphasizing the importance of feedback, team flow, and focusing on small, complete work.
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16 Likes
Medium
2w
366
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“If Aditya Owns It, It’s Delayed”: The Playbook That Saved My Product Career
- Realizing he was misunderstood, a PM pivots to be strategic and impactful.
- Shift from busywork mindset to strategic impact; absorb uncertainty, prioritize, and lead.
- Learn to manage calendar as a product, prioritize, and build relationships for success.
- Strategic PM playbook: visibility over execution, absorb uncertainty, prioritize, and influence effectively.
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22 Likes
Medium
2w
107
What a 4-Day App Build Reminded Me About Validating Early-Stage Ideas
- The author successfully built and tested an app in four days, emphasizing the importance of early validation of ideas.
- Initially, the app was functional but had some inaccuracies, prompting the author to improve its recycling logic for consistency.
- The shift towards combining image recognition with local logic enhanced the app's performance significantly.
- The author highlights the value of rough prototypes in providing valuable insights compared to traditional documentation.
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6 Likes
Medium
2w
90
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The Social Lottery: How “Rewards of the Tribe” Keep You Glued
- Nir Eyal's Hooked model emphasizes the power of the 'Variable Reward' phase, where unpredictability triggers our brains' craving for rewards.
- Variable rewards, such as those found in social media interactions, activate dopamine pathways by offering uncertain doses of social reinforcement.
- The element of surprise in 'Rewards of the Tribe' on social media apps, like getting likes or comments, creates anticipation and keeps users engaged.
- Understanding and implementing 'Rewards of the Tribe' can significantly impact product design and user engagement in the digital realm.
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Medium
2w
392
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The Principles of Creating Product Value: A Designer’s Perspective from Inside the Team
- The article draws parallels between the legendary sci-fi saga, Legend of the Galactic Heroes, and the dynamics within modern organizations, comparing the Galactic Empire to a startup and the Free Planets Alliance to a large enterprise.
- The article highlights the character of Yang Wen-li, a reluctant soldier in the Free Planets Alliance, who becomes a commander known for his strategic brilliance despite his dislike for war and the military.
- The author reflects on dysfunctional team dynamics in real-world scenarios, where good strategy is blocked by organizational logic, decision speed is reduced, and team morale suffers, drawing inspiration from characters like Yang Wen-li.
- The author shares insights and principles learned from firsthand experiences in product teams, aiming to create a reference tool for designers, product managers, engineers, and others working in product teams, with a personal goal of turning it into a book in the future.
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23 Likes
Medium
2w
160
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From Drop-offs to Daily Use: Cracking UPI Growth with Super.Money
- Super.Money, the 6th largest UPI app in India, targets mass adoption with a focus on awareness, ecosystem integration, and social aspects.
- Key KPIs include targeting an audience size of 300–400 million and catering to different user personas like local shoppers, smart savers, and lazy bachelors.
- The app faces challenges in user retention and sentiment analysis revealed negative emotions among iOS users.
- Proposed solutions include phased releases focusing on core UX improvements, gamification, and group payments to drive adoption, habit formation, and loyalty.
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9 Likes
Medium
2w
410
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From Product to Prompts
- Prompts are not just questions but problem statements that can lead to clear, actionable, and valuable outputs.
- Using AI models like Gemini and GPT-4o can help in experimenting with non-text inputs that can be beneficial in collaboration with Design and CX teams.
- AI is meant to amplify the work of curious, creative, and experimental product managers rather than replace them.
- The article emphasizes on embracing AI tools like GenAI to enhance workflows and encourages individuals in various roles to explore its benefits.
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24 Likes
Lenny's Newsletter
2w
192
Image Credit: Lenny's Newsletter
Naming expert shares the process behind creating billion-dollar brand names like Azure, Vercel, Windsurf, Sonos, Blackberry, and Impossible Burger | David Placek (Lexicon Branding)
- Naming expert David Placek shares insights on creating billion-dollar brand names like Azure, Vercel.
- Lexicon Branding, founded by Placek, crafted names for Sonos, Windsurf, Blackberry, Impossible Burger.
- Process insights include the importance of uncomfortable names, polarization, and psychological impact of letters.
- Creating a compelling name leads to compounding leverage, lasting mental equity, and asymmetric advantage.
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9 Likes
Medium
2w
313
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Legacy Code and AI: Why Caution Is Key Before Integrating AI
- Integrating AI without assessing its true benefits can lead to unreliability and inefficiency.
- Adding AI to legacy systems poses challenges such as outdated infrastructure and security vulnerabilities.
- Consider organizational knowledge, legal implications, and technical debt before integrating AI with legacy code.
- AI can be more beneficial as a tool for knowledge management rather than just code rewriting.
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18 Likes
UX Design
2w
246
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RAAEE: The ultimate tracking framework for your product features
- The RAAEE framework transforms how we analyze feature performance beyond just clicks.
- It focuses on reach, attractiveness, adoption, effectiveness, and engagement to drive impact.
- Each metric reveals crucial insights into feature visibility, user interaction, adoption rates, and value delivery.
- Implementing RAAEE ensures a deeper understanding of product usage and drives impactful design decisions.
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14 Likes
Medium
2w
146
Feature Kill Decisions: When Data Says ‘Let It Die
- Sometimes, companies hang on to outdated features, referred to as 'Zombie Features,' despite their lack of use.
- Making data-driven decisions can help identify these zombie features and prompt their removal without negative consequences.
- Steps to retire a zombie feature include hosting a feature retirement party, humorously informing stakeholders, and replacing it with a subtle nod in future releases.
- The article emphasizes the importance of letting go of features that do not provide value or align with the product's goals.
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8 Likes
Medium
2w
241
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What to do if your ad results suddenly decrease? – Some practical solutions at a glance
- Changing creative content like images, videos, or text can combat reduced ad interest and monotony.
- Review and update your offer or message to ensure they are still relevant and appealing to users.
- Verify if tracking mechanisms like pixels and events are functioning correctly to address potential technical issues.
- Conduct A/B tests with different content, copy, and target audiences to determine the best-performing elements and optimize your strategy.
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14 Likes
Medium
2w
328
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Why Every PM Should Understand Product Marketing
- Understanding product marketing principles empowers product managers to make better decisions by validating if features should be built rather than just if they can be built.
- Aligning the roles of Product Managers (PMs) and Product Marketing Managers (PMMs) leads to successful Go-To-Market (GTM) outcomes and product growth.
- Product Marketing Managers provide deep insights into customer segments and market trends, helping PMs in feature validation and successful product launches.
- Collaboration between PMs and PMMs is crucial for defining product positioning, coordinating product launches, and gathering feedback for product roadmap improvements.
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19 Likes
Medium
2w
202
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The Art and Science of Product Management: Why Great Products Need Both
- Product management is debated as being either an art or a science, but the best products require a blend of both.
- Companies like Tesla emphasize data-driven approaches, with over-the-air updates and continuous data analysis in their operations.
- Science in product management involves A/B testing, data optimization, and constant measurement for improvement.
- Art in product management focuses on creating emotional connections with users through creative messaging and cultural understanding.
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12 Likes
Medium
2w
207
Unlocking the Power of Voice: How VocalLabs.ai Is Shaping the Future of Customer Intelligence
- VocalLabs.ai is a voice-based analytics platform that helps businesses extract rich insights from spoken interactions, offering a competitive edge in understanding customer data.
- The platform uses AI-powered voice analytics with NLP and emotional intelligence algorithms to interpret voice data, providing a more human understanding of customers by capturing intent, sentiment, and trends from spoken words.
- Voice data is emphasized as a crucial element for bridging the empathy gap between data and human experience, with VocalLabs.ai offering real-time sentiment & emotion analysis, intent recognition & call categorization, and custom dashboards & integrations to drive smarter decisions based on customer interactions.
- While VocalLabs.ai differs from transcription tools by focusing on voice depth, emotion, context, and patterns over time, it serves as a valuable tool for businesses aiming to create real connections and extract actionable insights from customer conversations.
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