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I Watched Customers Leave So You Don’t Have To — 19 Lessons on Fighting Churn

Reducing churn in B2B SaaS companies requires collaboration between different teams and the ability to analyze data effectively.
Diagnosing the root causes of churn early on is crucial for cost-effective solutions.
Segmenting churn data by cohorts helps in understanding how different users interact with a product.
Value proposition is essential in retaining customers by clearly communicating the benefits of a product or service.
Segmenting customers by revenue and creating tailored retention strategies can significantly reduce churn rates.
Understanding regional differences and offering localized support can decrease churn rates in specific regions.
Segmenting churn by account age helps in identifying patterns and developing targeted retention strategies.
Fielding silent churn by setting alerts for various indicators and proactively engaging with customers can prevent customer loss.
Offering temporary pauses and well-timed discounts can be effective strategies in retaining customers during economic downturns.
Focusing on simplicity in onboarding processes and showcasing immediate value to users can improve retention rates.

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Medium

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SaaS is dead. Long live SaaS

SaaS companies today are vulnerable without strong defensibility moats.
Data network effects will determine the success of products in the age of agents and AI.
The way products are built and the roles around it are changing fundamentally due to AI.
The future of product work will be hands-on, data-driven, and faster.

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Leah’s ProducTea

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Building a Selection Process to find the right candidate

Building a selection process is crucial to finding the right candidate and avoiding hiring mistakes.
The selection process optimizes for hiring the best fit and ensuring the right candidates stay in.
It is essential to know the problems the new hire will solve before writing a job description.
Assigning clear roles like Decider, Expert, and Informer helps in making effective hiring decisions.
Crafting stages that both screen and sell is important to attract and retain top talent.
Providing specific feedback and respecting candidates in the pipeline for future opportunities is beneficial.
Conducting retrospectives after each search enhances the learning and improvement of the hiring process.
The article provides a template and guidelines for building an effective selection process.
Feedback during interviews, clear accountability, and ethical treatment of candidates are emphasized.
Maintaining a pipeline of potential candidates and continuously iterating the process are key to successful hiring.

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Medium

101

Product Management: The Bridge Between Customers, Business, and AI-Powered Future

Product Management is the bridge between customers, business, and an AI-powered future.
The rise of AI has transformed how businesses operate and how users interact with products, making the role of Product Management even more critical.
Product Management is now about creating solutions that meet evolving customer needs in a rapidly changing world.
Successful product managers are the key architects of the future, with the ability to understand and ethically apply AI to shape how we interact with the world.

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6 Likes

Medium

159

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The Copycat Syndrome: When Localizing a Global Idea Goes Wrong

Many copycats fail to gain traction in new markets because they don't adapt properly.
Copycats assume Indonesian users behave the same way as Western users, leading to failure of products like AirBnB in the Indonesian market.
Local adaptation, understanding market dynamics, and quick execution are key to success in Indonesia.
To succeed, companies should conduct market research, analyze competitors, adapt pricing, partner with local services, hire local experts, and build trust.

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9 Likes

Medium

375

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If design thinking was as easy as Lego’s manuals

Design thinking is not as easy as following a Lego manual, but it can provide a structured approach to unleash creativity.
The process starts with unpacking the pieces, which in design terms means listening, observing, and understanding the people we're designing for.
Ideation is about exploring wild and weird possibilities that may lead to brilliant ideas once refined.
Prototyping and testing are crucial in creating a tangible version of an idea to gather feedback and improve the solution.

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Medium

145

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Product managers should be opinionated

Product managers should aim to have a significant impact on the products they work on.
As a PM, the influence and involvement throughout the development lifecycle should reflect the taste and craft honed.
Product management encompasses both product execution and influencing people.
PMs should be more opinionated, bringing strong beliefs to discussions and embracing healthy disagreement.

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Medium

Am I Finally Transitioning Into Tech?

The author shares their experience of transitioning into the tech industry through a non-profit scholarship.
They won a scholarship from HERcelerate to learn Product Management and Project Management at FUSE Varsity.
The author discovered that their customer service experience could be an asset in Product Management.
They are now a certified Product Manager and documenting their journey on Medium.

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1 Like

Medium

340

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Escaping the Build Trap: A Visual Guide to Building Products That Matter

A strong product vision acts as a north star for development efforts and ensures focus and alignment across the organization.
Strategic intents serve as high-level goals to focus development efforts based on data-driven insights and understanding of customer needs.
Product initiatives are key projects that drive strategic intents forward and are based on thorough analysis of current product state and desired outcomes.
The framework emphasizes the importance of clearly defining problems before exploring and evaluating potential solutions.

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Medium

358

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Accelerating AI/generative AI with assetization

Assetization is crucial for accelerating gen AI projects by reusing assets like code, data, and models.
Maintaining digital assets in a central repository enhances efficiency, accelerates development, and fosters innovation.
Scaling AI effectively involves assetizing code, insights, and resources to streamline operations and boost productivity.
Sharing prompts and pre-configured agents is gaining importance in gen AI projects over technical details of training models.
Brix, a solution by QuantumBlack Labs, centralizes assets for discoverability and accessibility in AI projects, reducing operating costs.
Reusing assets can accelerate time-to-value, enhance solution quality, and mitigate risks in new GenAI projects.
Promoting reuse at scale requires positive incentives, culture changes, and alignment of interests within organizations.
A 'choose to use' philosophy, celebrating contributions, and fostering a culture of reuse are essential for sustainable asset reuse.
Brix transforms how teams operate by integrating existing storage into a centralized, platform-agnostic solution for better business outcomes.
The goal of Brix is to enable organizations to focus on reuse, streamline AI workflows, boost efficiency, and gain a competitive edge.

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21 Likes

Medium

172

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Our 1.5-Year Cloud Migration Nearly Broke Us — What I Did Not Expect to Learn

Cloud migration process involves untangling years of decisions, old habits, and systems held together by guesswork.
Patience and understanding legacy edge cases are essential in cloud migration.
Detail-oriented people play a crucial role in tracking migrations and ensuring data integrity.
Clarity is more important than speed in the cloud migration process.

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10 Likes

Medium

168

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Binance Earning Methods

One of the principal ways to earn through Binance is cryptocurrency trading. Spot trading, margin trading, and futures trading are available options for traders.
Binance also offers Binance Earn, where users can stake or lock their crypto assets to earn passive income through proof-of-stake (PoS) blockchains.
In addition, Binance provides savings accounts, fixed-term deposits, and liquidity farming options, allowing users to earn interest on their crypto assets.
These methods offer viable alternatives for investors looking to earn income from their crypto assets without actively trading.

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10 Likes

Medium

243

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How I Build a Strong, Engaged Team as an Introverted PM

Understanding the 'why' of tasks is crucial for team members
Sharing the planning process and seeking feedback from team members
Creating a comfortable and open meeting environment to encourage feedback
Fostering a culture of sharing experiment results and celebrating together

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14 Likes

Medium

291

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The Silent Crisis in Agile: When Scrum Masters and Product Owners Forget Their Purpose

Many Scrum Masters and Product Owners have forgotten their purpose and have become glorified meeting schedulers and ticket takers in the corporate delivery theater.
The Product Owner role is undervalued and often underestimated, with some organizations mistakenly merging it with the Scrum Master role.
Organizational leaders often misunderstand the accountability and value of the Scrum Master and Product Owner roles, viewing them as process facilitators rather than value enablers.
There is a systemic failure of understanding and a culture of mediocre survivalism that needs to be addressed in order to rebuild the integrity of these crucial roles in Agile.

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17 Likes

Medium

181

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How to Answer “Why Do You Want to Work Here?” in a Product Management Interview

Demonstrate Skill and Value Alignment: Tie specific accomplishments to the company’s needs. Quantify your past wins, and then connect the dots between those achievements and how you’d bring similar value to the new role.
Highlight Shared Values: Show that you’ve researched the company’s culture and can describe specific, lived examples of those values in action — both yours and theirs.
Express Job-Specific Enthusiasm: Zero in on the role’s unique challenges and illustrate how your background equips you to tackle them.
Highlight Your Ability to Learn and Grow: Showcase your proactive learning efforts and willingness to adapt. Cite hackathons, online courses, or side projects that taught you PM fundamentals.

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